Fox Business
Expand
Browse All Video
Watch Live

You're watching...

Freebies for College Students

Details

  • Description

    CampusLive.com CEO Boris Revsin on connecting students to brands through his website.

  • Duration 3:44
  • Date

Clips

Also in this playlist...

Latest Video

Auto-advance: ON

Auto-advance
View All

Transcript

This transcript is automatically generated

Dollars petroleum engineering aren't speaking of colleges FaceBook got its start of course.

I'm not college campuses around the nation -- no new website -- just three years old.

Is following that same blueprint and actually seeing some success as well.

Bob campus life -- -- -- form of web advertising essentially links students to brand names by using contests for freebies and part threats and is the founder and the CEO of campus life he's with us here.

And our studios life good to see apart thank you very much for coming -- pleasure to be -- all we said we -- earlier and I mentioned there that it's kind of like FaceBook model.

You know you can only hope you'll have their kind of success but the east campus by campus your how many campuses right 306306.

Are on the countries and just tell me about the web cited exactly what it does.

Sure -- -- -- is an innovative engagement marketing platform and what we do is we use contest freebies and incentives to connect students to brands.

And Joe how do you do it so that short trying to prove that.

But this is it and figure -- talking over my head but how many -- do you do you you you do it how'd you take the students and connect them to the -- how that's right so students what do they want campus free stuff they want right with the brands -- want these things every day and they can't have them and so what we do is we allow them to experience these things through these brands.

He's -- we call challenges legal for them they have a good time the based big player's game that's right they play game on the web that's.

To get some free often and how do your numbers -- keep going up because of that will absolutely so word of mouth -- huge -- in comparison of FaceBook the word of mouth is really how these things spread you can't spend too much money and an instance enhanced.

So what he -- so FaceBook as a said the model there.

Is the campus by campus by campus and then eventually you expand overseas and it became more than just a college deal but -- -- -- campus live which leads me to believe you'll.

-- always be a college deal or maybe you have aspirations that are much you know -- and I don't know.

That's right so right now we're focused on the college campuses but as you move forward the platform that we're developing actually sideways.

Perfectly into the broader audience so the hope is in the future that we might want to tweak the -- and go forward -- and.

And the become bigger and that's the absolute outside -- constantly.

That senator real interesting time we've been covering it lately.

Social media and the way they could -- these companies and a going public face but hasn't done it gets right so maybe they will.

Put -- did what some dealer last week -- -- the CEO of one of these companies struck you watch that -- in IPO in the stock double on day one and you think what what went through your mind when you saw beyond.

Still blows the -- -- open.

And blows the doors -- open it's great to see accompanying online with the real business model succeeding to such -- one exception markets for you but you're thinking but so you're basically -- thinking boy that could be be one Wanda.

Is the IPO in the plants in the -- talk about so we're trying to disrupt the advertising industry is that includes not in the future for our customers employees yeah absolutely so yes but -- you'd rather go public than sell yourself to -- -- of CEOs of -- of Internet companies that -- -- and I guess it depends on the on on what model works better but you'd rather go public with your own company.

Retain some control of it than sell yourself essentially to somebody else you know we can go both ways so we're evaluating every opportunity is it comes towards us but yes that's right IPO obviously is a sort of glamorous sense -- the problems -- before yes of the IPO would be the end game now Linkedin.

Day one was a great day right back then day to -- kind of come back to earth a little bit and there -- all these reports about security concerns are with FaceBook has always reports about privacy concerns how do you address those types of things on your.

-- your -- -- to have their choice is important to note that nothing's ever fully secure actually sort of have to sleep with one eye open.

And if you're able to do that -- our engineering -- super focused on the collection of the data where it's going how we're taking care of it and so.

I don't think this is going to be -- lasting problem for -- and our.

Parts -- a good luck with campus life so wolf folly and see how how it turns sounds good thank you say we -- -- -- a couple of tech's campus life not dot com date you know.

Load More