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Today the way for the big game and E.
SPORTS is predicted the winner -- sports Madden NFL eleven has the Steelers.
Being the Packers there's seven Super Bowl title Chris Cotter a lot of -- with the president of E.
SPORTS -- more take us.
-- AAF Peter is here with me and dear Dave was talking about how you guys have predicted the Super Bowl winner this year as the Pittsburgh Steelers.
How many computer simulations you go through and that none of the 2011 to get to that -- -- -- Christmas but I predict a Steelers 24 when he over the Packers we want an entire season and then when we get to the Super Bowl like this we run all of the data that we've seen throughout the season.
But the two teams together and six of the last seven years of it right.
-- -- How do you -- deeply different games like thousands of -- -- -- play every single match -- make sure we simulate the entire season as the stats then build up for the Super Bowl teams we factor -- injuries we've fracturing who's hot who's not the other factor in the passer rating for the quarterbacks.
You know who's getting to the quarterback on both teams we simulate the whole thing and out pops when he -- -- -- stimulus.
Up here one of the things we talk about a lot of his age you've got Madden 2011 yeah you know recession.
Yeah well -- by men in 20122013.
Maybe that might be the first thing -- cut out of my budget and say look I'll take a break on buying a new game nasty -- challenge for you guys.
-- is what we've got a world class development team the -- innovation every year I mean we we have to be able to appeal to both the core consumer.
And then people who come and I wanna try Latin for the first time seeming to build and hope all of the features deep and rich speeches and -- particularly online nowadays and then accessibility we still have to have that pick up -- play element that madness thanks.
All I want to talk about the -- because that's certainly is a big issue right now are you moving away from the -- -- dvd at a CU have you called the -- with a team is and where players now just go to your cloud computing centers somewhere and play there.
I think ultimately that will you know many years down the road that's what -- -- right now that this is still very important it's kind of a springboard to the -- your experience so.
We still sell 66 and a half million units of -- game every single year.
But it's just the beginning of the experience rather in the end the experience this year we shipped feature called -- ultimate team.
In which you could select your best players.
And then you can put them on the field so you don't have to play the patriots this is the jets you can have chris' team which is for the favorite players on -- put the man.
And we update every single night so some fresh every day.
I literally -- two seconds but subscription that's kind of where you're headed right -- hoped to I think ultimately you're gonna see exports be able to offer gamers like yourself.
The ability to if you will all you can eat.
Pay a monthly on manual thin -- deliver everything every single day directly to your hard drive today at a date every has an opinion about who's -- -- -- game -- the scientific opinion permeates woods says the Steelers on Sunday.
I can't way Chris please stay alarm Chris Scott.
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