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Welcome to our new strategy room and viewers.
And our -- business dot com faithful viewers on an excited about our next -- and so -- -- it's really funny.
Is that and so -- about updating my -- iPod and last night I get this list that he wants and it's like in this tickets athletic -- reads I think I downloaded 50% of the -- songs.
But one of them have -- any Kevin Rudolph I needed son and he we're honored to hadn't today and you.
So it's really funny that that.
Because I had no I don't connecting various -- tell my kids are huge fans on the huge -- because now it's all over the place.
-- music industry been TUD I mean it's changing by the second.
I mean you know the the industry they say is is you go falling apart records don't -- -- and it's only singles and you know the instead ticket sales aren't there -- the tours and everything but.
You know I've been more successful the last year and a half two years and I've ever been in my life and when things are great you know I didn't you know -- the lie was so.
Really enough -- the -- Is part of it because it that your -- -- -- -- you're you're you're you know recording tracks.
You're playing instruments on other people's songs and you're you're -- Very integrated I guess what I would -- Yeah I mean I started out as as a producer as a guitar players songwriter sort of working analyst work with Timbaland and playing guitar on his records and then.
You know ended up on cash money and then let -- -- came Carlton in my world you know pretty much changed from there.
And then -- use that to to get into being a producer and songwriter and everyone else's you know.
And it could run across this is everywhere rates and that ends that Madden game.
He get any journalist collaborations does that help to working with Dewayne and all these guys he had all held Seattle -- Well that she's talking about a pizza latest what's in them and yes how important is that it did the deal that had used it because guilty -- -- are like car commercials.
And commercial don't have jingles and what was just kind of disappoints me -- like -- jingles commercials now won't use popular music right at in -- commercials that -- bit.
Yet as well and it's it's a way of of associating their brand.
You know I mean that's it's.
Cultural thing you know they just haven't -- it was funny he -- for that and had an Aerosmith obviously Aerosmith you know Steven Tyler has really hit that much about.
That the 25 cents yesterday -- -- commercial plays or whatever but it indeed does does it does it add up yes it does that mean.
You know most of the money isn't the radio spins and commercial or a movie.
The sports stuff doesn't pay quite as well as you'd think people -- -- alma got tired at this game or so and ESPN here -- -- that's that doesn't -- quite as -- the radio spends and if you get a license for removing your license for commercial like the one time flat fee can also be.
Pretty good but I got to believe that in this like frenetic world where we're getting so much information from so many -- -- You do -- that.
At least get you out there you know -- -- again Mike Kidd heard your song.
From Madden yeah it's like advertising right and so all of a sudden we we became a fan would download all the songs -- think that your.
This heat and then the lyrics are really uplifting -- -- -- that I needed and I you know let rockets really powerful -- it.
Thank you -- It's Iliad and -- -- they just sort of -- like that I don't really something like I focus on.
Works -- that work can humble.
You you've worked with.
36 mafia would by delays -- astute point favorites -- right -- Cash money crew and also we easier.
The -- -- -- and feel you're working with right now and Kelly Clarkson.
So that's a really wide range of you know yeah I don't think I don't think there's there's.
You know I'm I'm proud of that the penalties anywhere in the game was working and I do also worked on -- house had only -- and couple songs and their album and and Leona Lewis I -- also last year so.
You know and Wayne and bird man entries its mafia silliness like you know I don't think there's anyone in the -- equate that diverse but.
But you know I I just I went to a lot of phases a kid when I was when I was working and kind of -- my own style like I sort of did time in different genres so it was.
It enabled me later on in my career to.
Really be able to be in those those you know work a little styles and still be like authentic.
When -- hasn't got written music industry gun is that you know I love this this vision -- you.
-- that your mom mom sound checks because your mom wasn't near city singer and IE and did go to Sanchez singled home -- yourself to bed like it's.
This is -- -- make movies out of -- and so the year you've seen it from all the way back then and now here we -- -- where where we often.
I don't know all I can tell you that it's really it's about radio it's about -- it's about -- things about singles right now there isn't as much artist development there isn't as much.
Investment in this -- -- this artists don't people don't care quite as much they used to you know.
Back in the day you'd buy that album you look at it -- you look at the artwork can read and hanging over everything -- -- like just quick -- singles and that's kind of the way it is.
It doesn't mean there isn't -- to be made there is going to be made it's just not you know you're not.
Launching a Bruce Springsteen anymore or Led Zeppelin you know you.
-- not worth putting Obama and mark maybe not -- in the new year to you know we'll see it's almost not yet you know -- -- This we were kids for better whereas it was you know you get a Molly hatchet out out -- -- life.
-- beauty nights like a mile and listening and not only that but it but the rendering and it was a random and it wasn't the giant.
Yeah featuring David banner right along yeah.
Single song it's like -- did -- 33 other big.
Yeah I don't think yeah it's hard to keep track of who didn't want there it is it's it's it's an -- -- Once trying to jump -- everyone -- things is that they can you know -- different fan -- it's true it's kind of you know there isn't that much street real authentic stuff going on you got -- -- chemical can find out more about -- stuff.
Checking my website Kevin -- dot com MySpace.
Can Rudolph music FaceBook Twitter -- -- you know all that you like Renaissance men.
Yeah on the gotten gotten.
Hands and different things we got it -- thanks man thanks.
We'll see Obama as watching I think -- I was here.
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