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But a good spy story can still get us hooked especially when -- -- question.
The sexy -- -- et Al working for the Kremlin so will assault.
Cash in on our love of espionage and its opening weekend the film salt and -- and overtake the DiCaprio blockbuster inception.
Let's -- media and entertainment analyst Peter go over joining us now from Los Angeles hi Peter are you don't want.
Hello good to see.
All right so obviously they had no -- when they started making this movie salt.
Within that they had no idea.
That this Russian spy story would break but it just it looks like life imitating art here.
Well you know you get that perfect storm that's a marketing person's dream to have real life -- mimic what's gonna happen on the screen and give credibility.
To what otherwise would be fantasy but they have remember they have Laura croft.
Smith being a lead of this film and Angelina Jolie and she mixes fact.
And dancing well so so how did they use the news in order to sell the -- Well now don't ride the storm -- hijack -- they'll try to put all of its publicity around the reality of the issue.
But the reality is people go to the movies to be entertained.
If it isn't entertaining the fact that it's true is useless it has to be entertaining I think this film will deliver -- -- is a story -- As a -- make I know yes I've gotten films of them.
He is a magic Manny got a lot of research about these sleeper agents is suburbia before we did this realm but isn't isn't -- way in which you could kind of play and headlines and in advertising campaigns.
Yes you cat but you have to be careful because you don't want it to me this story.
Of what happened in the -- -- because.
That's not what the story is on the film -- it takes its -- from that and it takes its reality from that but the narrative on the screen.
That narrative of -- and Natalie female -- got.
He has to be credible on the screen not on the newspaper.
Have you seen it yet by the -- Tonight oh you're gonna see -- that I held forever won't tell is that we now it tomb raiders -- Bob figure of action movies.
With Angelina -- she was great into -- -- I didn't think I was gonna like tomb raiders but I -- the winds are really good action -- is is it back kind of a moving.
Well it is when you look at her with films like wanted -- mr.
Smith she may be the only female they can drive.
Young males young females adults -- all of them in need.
-- the end of July.
You know injured in the movie theaters and I think she can't I think her promise is fulfilled and you'll look at some of the early reviews you look at some of the trailers you get that they're promising more of those films in this room.
-- assume mr.
-- I I didn't get that had a reason I didn't like that one was because it was there was just so unreal it is just.
You know I I always sought to Hollywood actors playing a part I didn't see the action because this one I think they can get particularly because it's in the news people would say I -- You know this does -- to -- OK will it do any thing to unseat DiCaprio and this -- that this inception movie.
Well we will -- Some salt in -- benefits if you're well of the inception idiot you already will make the other film.
You know our famous sorcerer's apprentice.
Disappeared they'll be no more magic left -- that.
But I think that's drinkable -- will still service the audience of families and young kids.
But I think this he's still will battle it out but the new film always does something -- the -- Delmon Young going to be talking to almost the same audience and I think this may have.
A broader reaction may knock the other one off its perch which -- a hundred million dollars in its first week.
But both films will be richer -- enormous benefits at the at the -- box -- Finally before you go Peter got to ask any closer to getting the Golden State Warriors.
I'm getting closer this way but I should go a lot to -- my partner and I got to be looking up this week Peter -- let us know as soon as you get word appreciate you got -- here -- scoreboard all right.
Okay thanks Peter good to see -- weekend.
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