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Welcome to -- Food lover's paradise I'm Jill Horner for fox business and we're here -- at the -- chilling New York City.
Where there's everything from chocolate candy olive oil we're -- learn how small businesses are coping in times of rising food prices.
Thirteen in is a 23 year old specialty meat manufacturer with fifty million in sales last year we caught up with this CEO and founder Harry and -- -- down.
Everything has been rising very Iraqi dean as it should sealed off two problems one -- Defeat of the and you won't.
And the -- -- into the tons of faith in them anymore you've been in the business for 23 years now have you ever seen it this.
Then we've been we've been raising prices maybe once again be -- That's right now we have to raise prices on every product every street Muncie streets.
I'm -- even then there are you able to pass a lot of these rising food costs on your customers.
I know we -- that's why we are doing Everest you know I'll -- To augment the volume of the piston capsule that we can compensate -- -- -- -- we just very recently went from a 200 -- -- -- -- -- you -- to 250.
That's the only -- -- -- To make sure that there would lose one he admittedly keep some -- -- why did you varying.
-- -- -- Is in new -- better position in times of rising food prices.
Very Novak is founder and CEO of kitchen table -- the four year old company that specializes in cheese tell me about your products.
Our product is actually started out that they know core product during the yet he needs -- And I was on a low carb diet and I wanted something that -- stupid everything tasted mechanical.
In two years you've seen cheese prices -- the main ingredient the only ingredient double.
How do you as a businessman position your company.
With rising food prices we are -- ourselves only in the very high end markets we've -- -- the -- right across the board to general supermarkets.
And found that it just didn't sell because -- the price point.
It seems like you're changing your business strategy rather than passing these costs on your customers -- do you find -- you're able to pass these costs on.
We we have.
Limited any price increases for now we're trying to save it because we know eventually remarkable comeback when we hope anyway.
And it's always want to raise prices later.
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