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Foxbusiness.com live -- and burns another player in the cell -- -- -- -- Microsoft and Lance -- once again back with -- editor in chief.
Of PC mag dot com to see again.
Lets -- hear a Microsoft deliberately to the game on blood that the same time looks like they're trying to carve out a niche for the.
Themselves -- -- social that all over the place so we got the Windows Phone 7 which they announced a couple months ago which is real rebooting of Windows Mobile phones and really exciting month.
And then there's this.
This yeah this comes out of the danger acquisition which was couple years ago and it was code named pink for a long time and now we have officially Microsoft.
Kin phones -- This -- won this -- -- these are actually different than Windows Phone 7.
These are sort of -- separate thing they're very social phones but they're not really Smartphones that feature phones and all that mean there's no -- What should get on these phones is is what you know what you have that that you like and update them but.
There there interface is very different.
All about social networking site Twitter is built in Facebook's built and MySpace built and you've got this thing called -- can spot you drag and drop things you know -- -- both of touch screens if you read stuff on there.
And immediately sent the message or photo whatever to your closest friends.
So that's very cool and they've got loop which is about your closest friends so instead of sort of always broadcasting -- trying to find a group of people you really kind of first deal with the people you're most friendly with an Aston.
Kin studio is one of the most interesting innovations because it really speaks a problem we have with phones and you probably lost a -- -- -- twice and you know everybody's left and attacks -- -- there.
And all of your information.
Your photos while -- stuff goes with it.
What they're doing with kin studio isn't that desk top.
Interface on the web with everything you're doing on the phone is right there with the exception of email but everything is -- your photos your interaction even on a timeline.
Love that innovation but my big problem with what Microsoft is doing right now is the confusion.
-- all these -- yeah tracks and when I asked them yesterday.
If at the core Windows Phone 7 and -- on the same.
They're not and they've done by different people and so some of the really cool stuff fights on -- that I wanna see on the windows.
Phone seven may not get there.
That said any and one of the really cool things that can does that also -- him.
But -- Edwards -- presume they'll try to.
I've yet to find a reason why would get became except for that reminds me of England thing -- for us.
-- I think that's just so you're you're talking about a very select group of pretty much teenagers.
Putting like that you well this but it does kind of on the teenager how little cooler app still I wanna download like the best -- to -- -- number.
-- I think that's that's that the the big issue with this phone yet exactly right eighteen to 25 year old -- -- they're targeting highly social people who like to do this thing called life casting.
I'm here doing that submitted that.
But the way they do some of that is spike sort -- -- creating their own device they put the applications on it that allowed them to do the life casting.
So with the Microsoft can you kind of have to accept their configuration.
Of stuff they certainly give you access to make the stuff FaceBook and Twitter and MySpace and that's good.
But after that you have if you want to download a foursquare app what you can't do that -- you can go to the web site.
So the other thing that this phone does have is a full blown browser which looks very good.
So I actually think that -- -- got a little -- basic eighteen to 25.
I think it's gets you a little bit younger actually eighteen to -- CIQ -- -- -- -- yeah I think that I -- away and beyond Verizon it's tech's baseball I imagine that if they data plan B if they even have a solid data plan you'll be achieved but once sort of be more.
Attractive to parents who want to give their kids a -- We'll check while I was thinking could then you're not gonna be down on and on these apps -- I'm not going to be paying for us extraneous stuff so I know what your get in except for the fact that you're totally out there in the social now is this Microsoft.
Really almost having no choice because let's face it Blackberry rim owns the business market apple owns the everybody else market Sony Microsoft is sitting there SA and that -- now and now they have to beat up apple -- got cool though involving that Dell has their own phone out there everybody's got the phone.
But let's carve out a niche and let's win this niche well I.
A great Microsoft has to do something they recognize that but they are having tremendous difficulties getting everybody on the same page.
They locked into this whole danger pink thing a while ago and it was running a long while on the other side did the Windows Mobile guys going.
This isn't working who by the way release six point five late last year and follow just a few months later with Windows Phone 7.
Issue I don't understand exactly what Microsoft is doing and I know what they want to -- you're exactly right.
They know they have to be in the mobile space they know they have to deliver solid products they know they have to stop trying to shoehorn.
Windows full blown windows and any hand held device and that's what they're doing it's just that they're doing about all these different tracks which is confusing.
Sort of like Microsoft trying to get into the search business with Yahoo! -- mark Alex seems to -- -- well not.
I can't find their footing anymore I will say that Microsoft has seen some real success with -- they finally got that right they deliver good search they've got to a point of view.
They've they've beaten up a little bit of market share and the growing slowly it's the first -- they got it right.
They're getting it right with Internet Explorer finally we see some very exciting innovative stuff.
But there are times when they let certain divisions go ahead and keep doing what they're doing without saying you must stop.
You must get on the same -- By real quick we only have a few seconds -- I wanted to talk to about the iPhone analyst -- -- brand -- is as a whole month for then how is this really get -- game -- well multitasking hit it doubled -- I didn't mean that's it's it's not it's Apple's form -- multitasking have to use their tools to build your -- and to put two to access certain calls then multitask -- work that's a big deal.
And to you know integrated emails all your accounts in one inbox that's great of course I had which sounds like the Greek tragedy but it's not.
I'll let -- and that is there Ed program from mobile devices.
That's the thing that we have to watch most closely because.
That's a very big deal especially because it's it's a shot across the -- for Google.
-- Google's obviously working very hard trying to get -- -- you know basically close that deal so that's what I'm watching because.
We have not proven yet that mobile ads work right.
It's a great obviously that's next on the -- it.
If Sarah is that glanced you ulanoff editor in chief PC mag -- -- got to come back and keep us posted on us.
And you got explain to me how they think they're gonna sell pink phone to a teenage boy is her home I think.
Yeah basically it's cold paying for.
-- now that's -- -- getting rid of pain they say that's not gonna work let's call on them in one and I don't do well it's -- -- that pink stigma I get some.
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