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Talk about a business model former supermodel LaMont has graced the pages of cloak and rocked the Paris runways for more than seventeen years.
She is now commanded the -- -- on X company a month joins us now opera Fox Business exclusive interview an atom bomb would.
What inspired you to go from supermodels.
To CEO -- cosmetics company -- present when I was.
A model for fourteen years of the top of -- gain solid unit it was time to win you need brand and you think of what I wanted to do as a second act.
But when I arrived at in 1975.
From my first job was by American vote -- on my second -- -- And the makeup artist asked me and very perplexing question and I say perplexing because there was a Caucasian model on the set with me.
But he didn't ask that question he asked me I'm on leave me and he asked me if I -- both -- -- foundation.
Needless to say I just -- from African and the won't make up in my life and had no idea what he was talking about that as he proceeded to put foundations on my face.
I learned -- very fast what he meant and that was there -- not Sweeney.
Anything available for women with scan of -- of and so when -- up modeling in 1994.
I cited creating -- classmates used.
At the line and you -- on some of the biggest retailers and our country you're in Wal-Mart and Walgreens and it's hot -- -- -- -- -- all time again and it's on -- and you know.
And you know anybody whose interest income -- -- -- cosmetics.
-- dot com and there's all the stars out of it but at the same time would also international so women in 2000.
Dollars here in the United States and and another.
150 across the world and so you know -- it is a viable business but is also what it is most important things went to understand is that.
It's it's not something that it is -- it's in the slot that is a small company and we knew exactly what they're doing and we knew knew exactly what we're doing in that way.
And affordability of the product is and the end is what matters.
And then when I -- after the company -- to be -- the height one of my name and my association with it and I.
And I created the brand.
Fought like six months after back.
It's the product that speaks for itself and it's not good and what's in -- -- exactly -- -- -- -- I wouldn't get a Lady Gaga was wearing it.
If you didn't it -- -- good on me you know at the end of the day is about that person -- actually wearing the product.
And does it fit into their -- also life's spin.
Now what about the economy were talking about that off camera and terms of a lot of people are kind of you know maybe nervous about starting a business -- doing something with the economy the way it is now what he's saying yeah I -- I think there is.
-- it was an opportunity.
One of the things is that this -- never be afraid of change because they ease in change we find.
Some kind of -- -- Indians in the house.
And I think there is great opportunities to be neat I would say this is the time to actually create something that is smog that you can handle and that you can take him off.
And so that when economy does.
Didn't accident and it well yes right and -- -- and when it does that to you I'm prepared and you already.
You'd also said recently and -- recorded as saying that you wanted your legacy to be the cosmetics company you don't you don't want to be known as.
The famous supermodel and married David well you want to be known as the CEO of your cosmetics company and that's how you want the world to remember exactly it's surprise victory because it wasn't really a company that lists the intention was to -- -- has -- his along with the majority that abnormal that a minority as a group of people.
And to bring affordable price at affordable -- that's -- to -- -- what they're saying.
I units a lot of people to that was the intention and were able to do that so I think that will be one -- I would be remembered.
For the you know I do want to read one quote does this came from your husband rocker David only on the very tip that this isn't really that she made broad strokes when she came to America and open doors for women.
Of color yeah.
How something -- husband actually it's got its very nice.
It's very nice and he's very easily can -- is -- -- -- -- -- But you know I'm there where other women before me who did that also who opened doors for me models what came before me.
And an and that is the whole thing also when I was creating -- -- and she followed home shopping at -- -- and I want it to -- -- accessories and and you know whether it's in jewelry and -- And clothes then -- -- under a hundred and this was before the economy to -- tend to Smart enough.
But -- if it is if you are able to create something that actually people -- -- -- -- Their hands on and it's really great product and made to vet will.
I think people will believe in what you're doing and what do you stand.
-- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- But he's a great guy he had a very different and have known him for twenty years and it's likely going to -- with your best friends are.
Let it sit it it was a very -- and so but it's kinda.
One thing that's as -- -- all of that I have never really phase -- in you know in the way I did a problem being is that.
I don't fire people and a -- in my in my -- -- step because I've had it's embassy in stats since 1994.
So -- is something good about me tonight there are and -- What did you get that -- third CBOs supermodels CEO a month thank you got any ideas like animated -- out.
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