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-- time in the last ten years has so much attention in place of the holiday shopping season it's always a big.
Would this economy and especially the recent run up in retail is people gonna be watching holiday sales in their early indicators extremely.
So Adam Shapiro -- already doing some holiday shopping of his own walking around Lord & Taylor right here New York City at what does that -- -- -- Hey Brian these are tied the reason -- started -- sex thing is that -- -- We've we've got to high end but also with -- and their signature brands here at the -- black from eight and 26.
Dates back -- like about it for me when he fixed date back several years.
But these type anywhere from about fifty dollars and I know that you know Brian that in the -- -- for guys can be spending anywhere from 9220 dollars for tonight.
But they picked up a holiday shopping season you can see the activity that's going on right now and -- doing it with a very big -- drive.
The Lord & Taylor today you pay five dollars to get -- -- card that money goes to New York City charities and and you get that 20% off your first purchase 50% off everything in the store.
One of the people who's here today and I want to introduce you to.
Is Britney who comes from New Jersey first but we talk about retail horn -- turns things around -- sales were up last month 12% the month before that 6%.
Let me -- having trouble but they seem to be positioned very strongly for the holidays how do you feel about the holiday season especially with this.
-- I love going to and I think your department Diana's come handy great sales and I know they didn't really think causes them.
I like to -- ten.
Well let's talk to thinks they're talking about your -- York city charities today pledge again a discount for that is that a question -- that there.
-- out discount.
A lot of retailers this holiday season have cut their inventories drastically and as a result they're they'll have sales but not as generous as we saw last holiday season.
Lord & Taylor did not cut their inventories quite as drastically and as result they're offering sales -- -- -- 3040%.
Percent off items but that will continue into the holidays is that going to give them a competitive -- if you.
Am I believe so I mean is different department Israelis -- doing everything from all our New York City -- -- out.
I think a lot of my friends in the same thing I think it'll really help them.
National Retail Federation is predicting that people like you in the rest of us will spend 2% less this year.
And we did last year on our holiday shopping is that accurate will he spend more.
I think -- -- any spending about the same about the same why is that I am I haven't taken a hit financially yet and deciding -- And -- like not my mom to help me out.
Last question -- got to wrap this up but that atmosphere of the consumer right now we keep predicting that consumers are reporting rather that consumers are contracting and that there are afraid.
Doesn't seem to be the case here today you think we're getting it wrong in the news media.
You know I know that a lot of people extending that he thinks -- people wanna sent the holiday spirit of giving it at Christmas now.
I think they're gonna come out a matter line out and I think it's no matter what.
So it's -- it's -- things people want to shop.
On that thing.
-- really thank you very much for joining us.
So let's send it to come on down the Lord & Taylor today you got the rockettes or some rockets were doing autographs.
You also have several big event that will be coming up is going to be a choir singing later on.
There -- different celebrities will be here later in the day -- we'll tell you about that at noon.
But again look the holiday shopping season is off to a start Lord & Taylor.
Which is so it's very strong sales growth although they're not quite at the peak of 200712%.
Last month when other retailers there -- competitor essentially.
Was flat is a pretty good story especially for this department.
Thank you all right Adam -- hit in the holiday shopping story.
On November 10 Adam thanks very much to militarily.
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