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And I'm feeling a little insecure.
Victoria's Secret has been.
I mean have you seen them.
Their court and -- then he's just looking directly at me he's not paying attention to the lingerie models who have crawled all over this set.
Victoria's Secret has been of course the luxury leader for years practically holding a monopoly in the market.
But in June Victoria's Secret same store sales dropped 1%.
That may give rivals extra month to try and swoop in and steal market share.
There is one company that's charging -- to do that adore me.
This is an online only lottery retailer that hopes to do just that adore me founder and CEO Morgan Herman wage.
He's joining me now a Fox Business exclusive and yet everybody -- -- we'll get to the models in a minute.
Morgan thank you for being here thank you for having me OK so you started this company.
And now you have raised some eleven million dollars from venture capitalists why do they believe in you when Victoria's Secret feels like it has a walk on the -- market.
Yes very good question so as army is in your -- intimates that negated to an amazing fit in superb quality bats and revolutionary price points.
Since our first sale -- lingering tremendously -- 3% month or months for our first twelve months.
And my guess is this gave trusted investors that -- there is agreed to for a change he and again that's where the right people to -- as.
All right well let's talk about that growth suddenly is if you were.
Quinn toppling -- -- your hits on the site now how did you get the word out and give a marketing -- -- what did you do to make sure people know about it torn.
I think it's a mix that everything's the first who of course have marketing did you attend we have been working with some of the best photographers.
On the planet to make sure that -- -- would be perfect.
And -- the word of mouth has been pretty strong too beaches.
The -- his great.
And it's one of this personal -- you tell your friends and let's get to that product and we thought we could show the video or we could show the real thing so we brought in the live models yes.
Thank you very much and here they are and they're wearing.
Lingerie and I believe is that a -- up there.
You also do the swimsuits like Victoria's Secret let's talk about the price point thirteen 999 is the price point what what's Victoria's Secret I thought most other browser about that -- Oh but 39 money Pfeiffer -- doesn't only cover the -- abruptly as the banning less civil service wizards including shipping free exchange is midnight sort of go and and if -- -- these.
-- Victoria's Secret then it's double the price okay so that's where you think you can really get your edge when it comes to this yeah that's correct I guess it's all about the products.
And the combination of amazing products amazing service that's a great value is -- is that he's a good deal.
OK so how do you continue what has been pretty strong growth 50% month over month over and over again you've been -- -- -- out of the ballpark but that is tough to sustain.
Although it's not tough to look at these people right now I think your your site -- me dot com is probably getting a ton of hits right this second.
-- that's correct so I think the best way to keep on -- is to make sure that every single customer we have satisfied with their product and their experience.
And we -- -- -- a lot of effort into that -- so where Quinn is some really high level designers to make sure.
That didn't you collections has a lot of research and -- -- that.
Each season and each month we bring you stylist to the -- that's really are in line with us will you eventually opened a retail store like Victoria's Secret -- A few years under that might be a -- as a today armies -- their first -- invest marketing dollars by keeping the online experience to make sure that we can keep.
Our best value for the customer but going forward that we might be big enough to go into -- IPO.
I -- would be wonderful I am -- you to -- -- they were doing.
OK let's get a personal -- And gentlemen thank you very much let's wave but bottles thank you so much can they -- -- -- -- deflator.
You know what the crew later I think they wanted to ask you some questions about all kinds of things like the price points right thank you work and think -- -- and -- -- not wage.
I -- me founder and CEO check out the website adore me dot com.
We love these kinds of stories where there's a competitor out there a little guidance try to get in and strike at the big one David vs Goliath you know how that story ended -- the.
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