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-- let's talk to a small business on herself Karen.
The founder Karen even jewelry which has decorated our set it's nice and -- Sina looks so pretty -- coming -- Thank you my pleasure so you started your company five years ago give us the the short end of your story.
The short end is -- its residential interior -- -- and I would always Wear a big chunk of bracelet and people went -- with -- compliment name.
I started buying and selling a little bit -- -- -- and one thing led -- another and I ended up with the jewelry company.
And it's just really fascinating to see where things can and you've used e-commerce to.
Boost your business and customer service to maintain I do we -- -- e-commerce site and then we're all about customer service.
Am providing the best pass the ball.
Service to our clients.
And so press it's about throwing style customer service and he expects -- caught himself and staff so.
-- -- gallery in -- -- we take tremendous strides to really service our customers and do that.
When customers happy with -- in -- of perks that you include -- him.
Two things we -- always take whatever item it is back -- -- -- set.
If passed the ball if that we will certainly fix that and then we will give them a -- time.
For their -- a ball to use.
Towards further purchases we want them to be 100% happy really have a good experience we're about building the relationship.
A lifelong relationship.
And let's brain -- asked for -- that -- -- -- -- and there used to have linked up to describe that worked for a nation as a 501 C three public charity dedicated to providing access to clean water to rural communities in sub saharan Africa.
And raising awareness of the ongoing need in that region.
So we got to know Karen through a mutual friend and she supported our women helping women initiative last -- Women helping women -- a program that we started to highlight the need.
Greater need for access to clean water when we provide access to clean like.
A community helps everybody however women are the ones we're carrying the water who experience -- detriment of dirty water.
That child birth and and motherhood.
So they're the ones who benefit disproportionately when we can't hide -- -- -- I think it you know literally transporting water stream -- acute community.
-- -- not see it -- time playing in and it women can spend up to eight hours today so.
When Karen learned about this and supported that women helping women initiative last year she said you know I wanna do more and we bonded over -- -- and Hillary.
And and we we're so excited when Karen came to us and -- I'd like to do a line of jewelry.
For -- foundation with the with the percentage of the sales going directly to the foundations that she has -- -- now.
A building her own while in sub saharan Africa to help women and children and of course entire community that possibility well.
It varies greatly we hate to give a general number because depending on the country to well.
Anywhere between six and 60000 dollars okay so in to that -- yes.
I got six and 60000.
I -- that I think is that we're -- -- right out that Karen has this really admirable goal.
And we're so excited to be working that -- that bracelets are beautiful fish not some of the bracelets now these are.
-- and designed for the -- and how much that they -- -- it's 26%.
And what -- just angry protests.
-- and being there anywhere from sixteen.
To 75 dollars.
Then you can buy a whole group of and apparently has such great style that she puts together these beautiful collections.
Well we got all the men and I'm parred eight and you know product cop 10 o'clock correct yes it's been -- very trendy right now.
He's looking expensive and we know the price of metal has gone including building now -- -- prizes.
Have gone up so you -- as a small business and when things cost so much money where you get.
-- items from had -- about maintaining the cops were.
I was looking for new vendors for new materials with the price of gold and silver going so high.
We're looking for less price materials but still to give -- great look that great guy -- It's it's it's a lot of work but we manage and com.
We can do a book and -- price point we're all about making women feel comfortable with -- great look at a price a price point that they're comfortable way.
Benefited my math correctly probably started when he needed a low price point based on what happened.
During the financial crash right when we started essentially -- and let me.
I started in 2008 when the economy with so -- -- I started with.
Women who just seeing a trunk show that they did and they expressed interest they can tomorrow how -- -- Show that I had -- and they were so what did they just wanted to write something in a bad economy women will always want to buy lipstick he said to bury it made them feel good.
And he accessory a -- It just makes you feel a lot better -- you know so -- function that you had your e-commerce site linked up with Abbas but there's so many competitors out there there are yet you think.
-- -- Every month essentially in cost not cracked were very -- several months now.
That's correct we're so so honored and great how do you do that.
-- -- -- Well we're all about style we -- and give the best look again at every price point we do a lot of books.
At -- price points and I think because we're bursts -- all we can provide women.
With what they want so they know the customer service and the special -- could -- and the word of mouth that has been important and his -- my friend says that they like them and I typically -- bullet bias -- And it's sort of -- -- out so -- the social.
Channel don't have to test where I and -- to -- Twitter and FaceBook.
So we -- that mountains now it's -- I think as a business owner it's really important to capture.
-- social handles these days and it really expands your world through the entire world and people following me from.
Thailand from Russia from Germany can.
So I even had someone purchased from me up in the northern oil country of Canada.
One of her -- That was featured in -- pilot practicing.
Okay you've seen business comment from all parts of the world -- -- you've gotten -- business out there and up how many races Steve's son exclusively provides.
How many -- Let's they I don't remember what the final count is because we ended up mixing so many into the cocktail behind when Karen gets -- inspired she just comes up with another one then put that into the mix and I think they're probably about twenty or twenty.
Bias in you know from England and had nothing surprising to -- -- because I think bonds -- it means.
Foundation and you teamed up with this -- son.
-- actually there is some call -- as well but.
You know thanks to two partnerships with Karen and people like her.
I'm we're able to spread the word so -- actively.
I have when it's someone wears one of these bracelets that's a great conversation -- -- square and it I want nada on both parents -- -- I hope you have a backup in Atlanta I don't see them actually.
OK thank you so much economic Niagara area appreciate it Karen -- -- that your website up on the screen so.
Folks know where they can order from and you do do.
Parties and I know Florida New York Michigan and California California -- And that Kara thank you so much you -- the executive director at -- foundation we'll put that lets say screen as well.
Think he's -- Good to see thanks for coming innings for decorating and I sat with all these pretty bubbles -- yeah.
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