Also in this playlist...
This transcript is automatically generated
Fresher right now just -- -- -- -- -- joining us from our LA bureau you are the founder of pay -- organics which is cosmetic lines so screams you name it but another business that was founded in a -- -- -- a decade ago is that right -- Yeah I started P&G about thirteen years ago after.
Moving back from a couple years of traveling over to Asia.
And I moved to Boulder, Colorado and started and -- -- in my garage what we think tennis.
Well I've been traveling for a couple years in Asia and and and after a couple years I decided that I wanted to start a company that emulated my beliefs of where corporations need to go on a social economic and environmental level.
And I moved to boulder to start -- to be a role model for companies of how companies can you run with these kind of operations in place.
And that's why you have what you call it beauty college yes what is that.
So -- ecologist as an independent distributor for -- G.
And we started a social selling model and April and so far it's becoming the biggest part of our business.
And a -- ecologist as someone who represents the brand.
And ability to be ecologists it's pretty simple you pay 200 dollars.
And we send you 531.
Dollars worth of Ngo which is almost one of everything that we make.
And you get out and -- a visa card and your own website so and you organics dot com forward slash your name.
And then people can go to your web site and purchased and your products and their ship to the consumer directly.
In two weeks later twenty to 35% of that sale is put on your visa card and that's your money to keep.
And the way people are building their businesses -- by having home parties.
And -- having home parties based around sharing their love of the engineer products and then other people become -- -- and other people can host home parties.
And when you host -- home party.
You basically it's very simple you.
Provide some snacks like chocolate wine and T and you invite your friends over to be ecologists would come over your home and let people try the product.
And as a host you make fifteen to 25%.
Of the sales at the party.
And free product.
Okay say this sounds very similar to jewelry lines like Stella and dot.
As well as Mary Kay cosmetics line where they do that door to door selling to have a house party how is it different.
In your case for -- so you.
It it is very similar lot of things that we've changed is.
You don't normally a lot of direct sales companies there's a lot of stipulations of how much product you need to sell each month and how many people we need to recruit we took all that away.
And our philosophy is -- we provide people with amazing products that they -- sharing -- that people love purchasing.
And a company that they really feel -- percent good about and want to support we don't have to put.
Stipulations in place for them to remain -- -- -- -- -- we're just happy to have them.
It seems like you're creating hundreds of small businesses by.
Doing this idea of social selling right all of these women hosting these parties are becoming entrepreneur hours in a sense right small business owners.
Yup and it's women and men.
And it's one of my favorite parts about it as it allows people to stay at home and create income on something that is truly sustainable is helping themselves.
As well as the -- and other people.
And a lot of people are single moms stay at home moms yoga teachers.
You know health coaches nutritionists.
And it's really helping them supplement -- income that they're getting from something that they truly passionate about and adding something else that they also become passionate about as well.
Rights and flexible hours to let's talk about the environment you found that the average woman uses twelve to fifteen different cosmetic products and -- And those are filled with hundreds of thousands of chemicals.
And is in trade relatively unregulated so how -- view.
Instructed that a little bit.
Well when we started -- in 2000 we decided that.
If we wanted to convert people to safe organic skin care we needed to create products that outperformed.
Anything anybody was buying whether it's at the drugstore counter or the cosmetic -- counter at a department store and so we really utilized.
Highly efficacious organic ingredients.
We deconstruct them in re combine them to make them more of available for the human skin.
So we've really created products that above and beyond being organic they also outperform many of the products that we final market today and what is your best selling product.
I would say if I say he could you very -- baskets gotten six different editor beauty awards at last it's a pretty phenomenal product.
Think superffoods movie crank case.
I say is very big these days both in food as well as in products -- the anti aging secret formula right.
Absolutely what advice would you give -- you place such an emphasis on being a green company to other small business owners out there who want to emphasize the same things.
You know when people ask me you know what side due to -- of my business I say look at.
It if you could go out and make a short five minute video about how your product is being made and how it's taken a market.
Would you be proud of showing that to your consumers and -- the answer is no.
-- you need to rethink the way that you're creating your products and -- sourcing ingredients and how they're being packaged and where they're being made because that's gonna be.
You know the model that you're trying to set for yourself.
You know if it for me it's like I have to wake up every morning and realize that.
I'm excited to tell the story of where ingredients are coming from and how the farmers are being treated and how our -- and employees feel come to work -- and yeah.
And that's you know that's a story that I think every business should be able to feel good about.
And you -- grain from day one.
I absolutely and when did social selling -- So I started researching the social selling market about two and a half years ago.
And realize that we have.
A very dedicated passionate consumer base.
And they've been asking us for this for several years and I started researching the industry and we launched -- -- 22.
And we already have 550.
Beauty ecologists nationwide and I've been on -- speaking toward telling people about our.
This April is concerned this April 20 -- -- -- just a couple weeks right now.
Per month ago -- a couple of weeks ago a lot of that that's a phenomenal.
Achievement in such short time.
And it's been amazing because you know month out of the game.
We're -- exceeding our goals as -- how much people are selling at parties how many do you ecologists are signing up and I think it comes down do -- it's a pretty easy product to share.
There's not a lot of selling involved it's just letting people try the product of people instantly realize that these products are nurturing their skin.
And -- are not adding any more toxins to it to your life.
And I've been on a speaking tour for the past couple months explaining to people.
Why we've launched this model and how it works.
And we're actually going to be I'm gonna be going through Texas California.
And -- and Arkansas over the next month and hopefully some of the -- here can.
Come out and and lets -- talk about the new model.
Are you fearful at all that the two trends they're monetizing -- green and social.
Do you feel like they might run out of steam for you any dimes in -- -- you in -- -- -- -- -- stuff.
I had arrived and the doctors engineers allegedly he -- to the top.
-- so I don't think they're -- I think that it's being green is something that everybody is going to embrace eventually mean.
Nobody wakes up and and says you know I hope there's more smog today or I hope my water doesn't taste good today and -- toxic.
You know I think inevitably all people want a greener planet.
And and as far as social selling I mean people love being social and people love sharing what they're truly -- I'll just asking I don't miss if I get invited to and other jewelry or Tupperware party and might go crazy and then I usually feel complete film by something they're my friends.
Just put it out there that guys asking if there are no bad and.
And it's absolutely and it's something we definitely looked -- and that's why we've created parties that.
Are less -- and more social and nothing literally -- to hang out -- drink some wine eat some chocolate and try and some new skin care products.
Awesome just good thank you so much for coming nine -- for your website on the screen have a great morning Mary in Los Angeles.
And everybody should check out these products especially since I now learn that he's a fifteen day with hundreds of thousands of -- that's just scary stuff.
And I think -- actually can't see Josh I think I'm having like an allergic reaction on the lower part of my face trick now from something that I use some very -- and I apparently to -- months.
TM IT's which Japan India maybe maybe it didn't check out -- staff have a great day.
-- -- -- -- -- -- --
Filter by section