Small Business Center 5/8/2013
Daniel Yagoudaief, CEO and Co-founder at Moxy Media Inc, Jackie Morgan, Founder of S.I.N.N. (Sell It Now New York), Dick Leinenkugel, The Jacob Leinen...
May 8, 2013
Daniel Yagoudaief, CEO and Co-founder at Moxy Media Inc, Jackie Morgan, Founder of S.I.N.N. (Sell It Now New York), Dick Leinenkugel, The Jacob Leinen...
May 8, 2013
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This transcript is automatically generated
Thank you for joining us for small business Wednesday this one -- -- busier -- is we've got.
Five guests let's start right away the first -- dumb and I -- -- with moxie moxie station and when your cell phone your Smartphone.
Runs out of that charge -- kind of really lost and moxie is there and a health says thank you we have.
Stay -- for me I get to that.
Daddy got -- and that and we're down out of joining us thank you so much your -- the co founders of moxie media so essentially what is moxie what did you format.
Tells little bit about it.
My suspicions that a body though -- And I with the test -- for New York City.
-- had a -- -- -- convenience and what we've done.
We're pleased to check your thought yes we and we've -- free cellphone charging station kiosks at those venues throughout New York City.
What venues where we fit and I actually seen them right so we started and we started in a virus and have high end bars and also a a fitness.
And fitness chain.
And in York city.
And it's a tremendous experience and people like it and now we are trying to expand.
-- more bars.
And they did as we do so much more on our phones we train our batteries and we're completely lost when they go dead.
So is it -- to charge your phone monetization complete.
Free free free cell -- charge free Wi-Fi service.
Throughout tristate area like to thank my partners that we have started with fifty.
And we do get a lot of requests online that the -- -- -- though suggest New York right now but you're thinking of expanding obviously.
-- when when at what would be the next sitting in the that they.
By the -- it doesn't they're -- Again that's entity and we plan to have two ones that self and charging station.
Like is that only in Europe for now -- and then the legal way expense the only question.
This happened at the end of last year here in New York -- -- -- sandy basically if you live south of 38 street.
With lights out.
I remember covering the story on Wall Street and we had our satellite -- And we basically put out a -- And we just let all the local residents charge their two great pictures of it.
Not the feedback was amazing when we were when we were at the site we were actually called upon to do Jason and Dunkin' Donuts and that's what we set up shop.
And as soon as we we set up the charging station people flocked over and and couldn't wait so it's a charged herself on -- -- -- saying how.
How we need now.
His parents at all -- hit what we will do for a -- so that was great press for you really -- amount.
Yeah that -- them but but before then we were driving force and and we continue doing so on and he said chase -- -- -- well what we got a request from chase this.
One of our friends who was -- -- -- and and he needed he knew that we were doing so when Archie -- that's -- -- listen.
People are are are flocking to to -- just to put their phone and an outlet.
You -- should come bring the charging stations and that's what we did what is charging stations look like I know we've been showing some pictures but how many phones can charge it.
Once you could charge up to twelve phones.
Through you -- charge up to 90%.
-- -- six softens available today so it supports iphones and android it's -- -- and.
And how how much just that station cost -- you.
And then how you pay for it and then how do you make money if you are making money it it it cost us a lot of money to -- it -- -- a lot of money to put out how much of a lot to a lot.
And -- 100000 now and as we know them a few thousand dollars.
Because it is the computer it is -- managed and we have content play digital content playing -- that that needs to be managed those well.
So we have supporting group that manages it and we have salespeople so that the -- -- into the price.
That it made a deal was who.
You -- for free so we do have advertisers and we do we have sponsors.
That be for it let's say if it's a divide them we have some alcoholic and alcoholic beverage and that sponsors that a certain it's -- -- charging station or if it's a fitness club.
That has some sort of -- drink.
-- but it that's cost us money.
Today we -- even more or less -- are they staying with new business is it's so hard to really make a profit right away but it seems like you have a model in place -- very soon.
He'll be completely.
In the black and then some.
We have a great model just because we have something that no one else has which is a captive audience -- advertisers and people really.
Are in tune to leaving their phone by the station because let's face it if we leave the phone by the state if you leave your phone by station.
The chances are you won't see it yeah.
-- -- -- -- Exactly so so I do not personal information on -- -- -- so -- Exactly it's your life exactly right so why got the station.
You enjoy that that the comfort of charging your cell -- him.
Watching our advertisement.
And going home happy.
I might just be a little bit confused you you have to stay with your yeah its -- say you're you're not thinking of setting something up for some like baby -- your phone and you can come back.
No rally not when I'm not a and there have been OK and they just have an app that we should know about.
We will be out soon.
Okay is being worked on in that way I can tell you where moxie stations all right so you really could really open up you go to you've been to -- -- -- thing a location that tells you with the news charging station is.
And so now that feature is available on our website to -- and what we want to station dot com.
-- locations and -- -- to music quote and it tells you.
How far Holland you're the new strategy -- It's I thought I was in Husseini said 98%.
Of cellphones Smartphones devices could be charged him -- -- moxie station several landed 2% that -- -- -- -- opposes.
-- -- Andrea is I think -- is that his older -- -- -- who -- have their phones from you know Indiana and here's the -- -- that I'm grateful they so much for coming on a great idea lots of -- thing you know.
Especially in the expansion adds Danielle yet -- and yes.
And Edward and the not the co founders of moxie media your website is on the screen.
And that -- -- now you see when I'm there yes it is suspect Oregon.
Thank you so much -- -- a break now we're back game about a minute.
Hi everybody welcome back -- you with your old clothes other old stuff -- handbags issues she's on the money for it.
You want to replace it that's gonna cost you a lot of money.
And you just feel guilty throw it away or.
Want to give it could well that.
-- rather sell it.
We have the solution to your questions that -- Morgan joining at sunset the founder of stand that -- it now in New York or as you like to say it's a sin that's not -- -- acts of this thing not to -- we tell -- our clients that says a pretty good idea that you really helping everybody and you know.
Aftermath of the Great Recession and we -- have different spending behaviors now land you are doing stuff with our old stuff.
Yes I'm I started -- -- New York my within the fashion industry for years -- can tell you the question think you know.
No I'm merchandising.
And I was also styling clients.
And -- realize that items weren't fitting them.
And I saw there was a need to sell the old items and we could put that money towards buying you the -- -- the right stuff the right -- that they need whether they.
Change careers -- how to -- he's no I started solid round New York Democrat and it's that it's going really well how long ago did you sense nine months ago -- So relatively new and where -- -- well actually let's going to -- works because there's really is a no brainer you give up client.
A free FedEx shipping label all have to do is put their stuff in a box -- -- -- T you afraid yes so and -- do it.
Stuff and then it once it comes -- -- theater professional photographer photographed say at least email we clean it we do all the measurements to put it on our site.
And then once we sell it we send them attack every first week of the month after the completion of the phase out C and that's that's okay because look I'm violently -- think it ought to be you know I tried to sell my stuff on eBay -- -- Take the right pictures I don't didn't met -- -- lot and just it's tedious and I don't have time for.
This small amount of money can make me here and there if I even do sell CNET for every week you all the dirty work for them so all they have to do you -- sit back.
And -- attack but we also offer a white cloud service called her closet -- and where we comments your home.
A real I'm.
Face to face forward going -- every single item in your causing helping decide what to keep -- and -- what -- So right now I'm hiring rafts.
In all areas.
And that's why my business is expanding eventually like to be nationwide.
-- that's Michael we're looking for us stylist who's pretty financially savvy.
Yeah -- yes they have to I train them.
I go through all labels that we take what we take what we don't take.
I'm my treatment for a couple of days they actually go and are prepared but they do look for people who aren't fashion savvy but as you know -- one -- We are all victims.
And thank you can actually call a time when I keep pitcher Mike I know that there could go right and you want my that window is very in your life should I should mention I decided I felt.
You know what a lot of people are familiar -- labels but I hope we'll go over Christmas -- contemporary brands.
As well as high -- designer we do everything shoes jewelry bags clothing except let him -- -- on tonight and you never consigned.
We actually sold an.
Pair Burmese groups and recently.
-- -- went for 2400.
What was your original I say I'm very -- more like 3800.
The gas so we got a lot of you know she -- them they were used.
She was tired and punctuated by a new pair.
So we and everything on our web pages through.
So then I have to ask you you are small business operating on eBay and now there's this push the marketplace fairness act to tax you want everything they use cell at a state where you do not have a physical location are you worried about that.
No not I think -- It through an I'm a strong believer in a survivor that.
We'll get through whatever situation -- eventually we are working on having a shopping cart.
On my web -- my my stored in my showroom is on Fifth Avenue and 22 street so.
People could come up any time they'd like we have.
Stylus we have clients making appointments to I -- bring their own I nuns or shop with us.
Because we also deal with some high end retailers where we get items that discounted prices of -- -- like a little we caller spoke a little pot of gold.
Yet you really know how you -- Larry -- just -- right about an emphasis in every area that you needed like you said Jacqui you're only nine months old at this really believes he is.
-- expending how marketing yourself how you so are you hiring -- -- where you.
Recruiting prom so being on a complete -- jet and they have you know not having capital behind GO -- to think out of the box and be creative so.
I work I'm.
By pleading listings for help wanted ads mom whether it's local newspapers.
On being the paths.
And some -- and then we also advertise on social media.
So FaceBook Twitter insert Graham contrasts -- -- I actually found that coffee cart our Fifth Avenue the guy was nice enough to let me.
-- I mean what -- yeah.
How we're trying every avenue and then a lot of word of mouth right you know what it's gonna be an -- it is it's a lot of word of mouth and you know I have -- -- New Jersey I had her at the Westchester so far -- -- wrapped in Long Island and now I'm going out east.
For one this summer for the parent and and will be -- you have and you know what we got pretty thing -- gonna be IDC in the days are down by the sword so really works because of my client had me.
So my -- staying -- Summers ago in the house and Hampton I couldn't help but peek at it.
-- All I missed out within Maine and New Yorkers I -- -- ring fingers but I could never really had I have you know video room in the closet -- -- -- house all the stuff how -- being done you know a lot of companies are saying that.
We have these jobs we can't find people -- -- are you finding your satisfied with the applicants and -- I am I'm very satisfied because in this economy people need.
A job and I feel that I'm providing jobs not just for.
Women but -- anyone in this economy because not every -- -- credentials -- -- there are some hard you know there this weather because big companies went out of business and so now those people -- need a job you know -- their credentials are definitely up to -- did you see yourself in this condition where you would be trying to figure out how to advertise and hiring people and opening new locations.
I always knew that I was eventually going to leave the fashion industry and do something on my own because it's so gratifying thing to go not only to lease other items for them but I've had situations where somebody -- a significant other -- we've had -- help them part.
Or someone -- -- get rid of items from an ex boyfriend or someone was divorced and couldn't spend.
The way they spent before so it's very gratifying and I'm a people person I love I love people I love going in I'd love -- I'm.
I basically -- modeling their image their words robe and building their confidence so it is that pretty gratifying if I knew I had to do -- -- help around the house.
Not and I just gave you a bunch in my -- they're not high end.
Now they're worried we're back in play if I make any money and did you guys any money -- you know.
I didn't tell you because that will the two items sold two days ago and we used to soldier bad somebody came into stylish came to the Sharon yesterday and -- your brown hobo -- -- look at.
So mommy -- you know I don't both attacking -- you thank you so much album your website selling at now New York or stand up on the screen for all fashion choices out there anybody wants me some money on old stuff -- is your gal.
I will update you with my status seeing you a little bit later aren't going to break an event with that.
The -- story actually crafted here for the back.
Welcome back everybody MR -- -- -- we're talking -- we've got Brothers sticking John lining -- look.
On the -- if you the midwest you've heard of their beer.
Although some -- -- the first being here that's the national now that went nationwide there he's been here and I knew her name.
-- -- New Yorkers so welcome.
When did you write -- think why you hear you say you're talking about ten in on him he's.
Gloria Chan ammonium so letting -- summer Shandi are here that we have first released in the 2007.
Is now going nationwide and we're up to promote.
When he cool Summers in the end it's all but fund some and sun and summer.
We can taste it because since the television studio but what does it like she who I know -- but it is no it's absolutely delicious.
She and he is really from Great Britain or Ireland the Germans would call -- rob Adler and ours is a light we beer flavor with all natural -- And sorts crisp citrus earlier know it's here now and what's great about summer -- Andy is a lot of men -- it.
That's your take time.
I get it and know what else we have no different here from that in doing research with -- cool -- -- we find that a third of its drinkers come from outside of beer.
So in the summer they want to drink -- -- that's late in crisp and refreshing and it's a little bit of lemonade flavor and it lets.
They don't drink beer normally -- drink wine or spirits so we get almost clinical re the only market and -- that's right let's talk about the craft market for -- And you've been in this business not.
You let your families -- 1867.
That's re write your entire generation where where the fifth in the six is coming into the company you know I don't who with well those a couple of -- Older brother Jake's boys and a map and -- care both in the business right now.
We are -- 46 years old -- you -- -- well because of our enjoyment.
Moderation of wanting -- spirit must finish him.
On the and -- craft -- Has become very.
More recently a lot of the bigger guys buying up the smaller guys yourself included -- now -- -- Miller tourists -- That you -- it this.
Part of market still very small.
Yeah -- but 5% of the total US beer market but it's on its way to ten minutes -- you know it's gonna double again why.
Well I think that like -- Google's we -- you know kind of reawakened America's peace in beer and we're coming out with so many different styles of fear that people want to and be able to enjoy beer.
But -- occasion for drinking beer is you know it's family friend's gatherings.
-- on food importantly.
And we've got some delicious -- that go great with food.
So wine pairing in year one of the greatest things about the -- cool brands of beer is we have lighter style disappear from all the way up to you know -- beer called big -- series called big Eddie -- which her you know.
High in ingredients lot of mall lot of hops.
Hire an alcohol as well but those these different styles of beer pair well -- so many forwards and the beer -- -- brother Dixon had.
The flavors of beer and what a beautiful beverage beer can be.
And we and we better brewer.
For over five generations -- -- 46 years we're blessed to be in this business to is there to bring down the valley from the year.
Well you know not -- before.
There you go to triple a belly.
I you know I think what you're seeing is certainly some hot beds Colorado.
The West Coast California.
And on the West Coast.
But you know in the upper midwest right now Wisconsin and Michigan -- to the -- -- states for craft -- -- we've been in Wisconsin you know.
Four since the 1860 -- now on what price -- is it more expensive and spoke tend 30% more.
-- -- -- -- -- -- You know it not -- -- -- the craft beer business.
What we have found is that people are actually.
You know not drinking as much beer but when they do drink -- they want to be able injury something that's a little bit better so they're gravitating towards -- -- Clinton's well it affected me did you didn't.
Being the younger brother riding get paid this month yeah I didn't know -- personal questions you can business related question.
You're -- tragic -- -- snow yeah absolutely we get and make sure that you earned -- keeps -- he's like he's.
That game I have to pay for this yeah.
Can me a little bit about proving -- coming your victory today would you -- the -- known as never -- I don't.
Knowledge and clear the way you look I'm an end and we know why we have a.
Great -- -- for tasting beer and -- and -- calls that -- too much fun and it starts with appearance you looking -- cold -- -- -- Here's a beautiful beverage and you hold it up -- the white there's so many word in the flat out you always report and a beer clean glass but beer.
All different styles of beer can have different looks people -- with their eyes and you're able to tell while I mean for unique experience a -- then the second eight.
-- is very important beer makes up over 80% what you taste.
And then T enough to taste your tongue is has all different censors of -- suite at the tip.
Bitter at the back in -- has bitterness so important to swallow beer in that bitterness.
The sweetness out from all the malts that we use and -- the finish all lined -- pierce finished.
Clean crisp and very well balanced even a big beer -- big -- can finish.
Balance and we're always innovating in one of these styles that we're really excited about is.
Huffman Helen so -- style is a German light lager beer which are great great great grandfather made -- in Germany.
We're gonna pop it up and -- a -- received only a sample bottle it's.
Coming -- label can becoming typical.
Nasty -- America.
Let us thank you so much for coming on -- and done lining -- look.
We appreciate your time in your -- knowledge of course your website is tons -- blood -- -- itself.
I never thought -- -- yes thank you so much being given -- I think we'll see -- back at -- house.
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