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Okay now this viral videos you've seen them I'm sure you've heard them with -- your friends at a time when your friends about it -- that you posted them on FaceBook and but what exactly makes a video -- go viral.
All -- -- -- media.
Viral video expert -- -- is with us now Debra welcomed the program.
Thank you it's great to be fair that you put it down to a science assumption that you couldn't tell.
What's gonna go viral Bob by viral I mean what a million views or something on YouTube is at least definition at least.
To go -- is going to be more than that okay.
If I might come to you inside Deborah.
I want to make a video I want it to go viral.
Can you tell me how to do that.
In a nutshell the kind of you Josh could.
-- yeah played exceptionally well -- but there are two key things to consider the first is unique to make the viewer feel something strongly.
They need to have -- -- -- huge positive response when watching your -- they need to -- sock off exhilaration happiness nostalgia.
I would have a specific list of emotions when I'm looking at right now is that what's that one is that good.
Dancing babies that yeah that's the roller baby -- yes and that went viral.
It's it's it's dead and yelling and that is compelling and makes people feel good moment precedent you can't watch it without smiling.
There's happiness they're surprised you don't expect to see these babies dancing -- and frankly.
You don't expect them to be such good -- it's a bit so it's going to be a surprise is going to be positive gonna relate to what you're seeing is gonna bring a smile -- -- face of what else.
And it can do any of those things it doesn't need to be all encompassing so it needs to hit a couple of these emotional responses.
And then you need to have a reason to -- it needs to matter somehow in your life.
So you my eight.
Know someone with a baby and say taking your baby -- in maybe there's a shared passion.
You know videos go viral because there about a cost write a lot of charitable organizations do very well.
Because people want to support this cause and share and is this is how people use your service because if something does go viral.
On Heidi the video make -- I can make a lot of money can oh absolutely this is part of what we do.
Great contents is only the first part of the story into the second business object I consider this I -- -- this.
OK how much will you chill out a walk into your office -- -- money mr.
Boehner look of Fox Business Network I want to make a viral video.
You'll give me advice on how to do it how -- will be charged -- -- put -- not left do you think actually in the hope you know I come -- -- -- a poet Walt you know that three how much.
The answer is -- the patents we -- -- -- number of videos so good way to start is with the contents audit where we contain look at the content of the politics -- -- -- very political kinda guy.
I'd use my British -- because some people like it's.
For under 20000 dollars on the 20000 you offer guaranteed it would go viral.
What we offer is we can tell you your share rate so we offer a share rank -- and not every video.
It is is -- -- and that way but armed with this knowledge we can tell you how to improve that.
To help -- go viral but I Debra prime Wentz from on truly media.
That's a very intriguing -- actually you've got government and we thank you very much -- -- to thank you good luck Deborah.
Thank you --
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