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Kadina Group’s Gary B. Smith and Concerned Women for America CEO Penny Young Nance on the controversy over the recent Sketchers ad.
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-- is still ahead forcing girls to spend their daddy's money.
The company trying to put its best foot forward toward this a new fuel line there is but garde piece that says -- -- -- to -- to a generation.
That's actually -- grow up figure Uncle Sam is their sugar daddy.
And a young man says it's a horrible messes be sending your kids a -- you don't like the message.
-- Look -- the question is what did they mean do -- mean your daddy aren't they mean your sugar daddy mean the sad reality Neil.
Is that about 43% of our kids in this country airborne out of wedlock.
-- only about 45%.
Lived their entire childhood with a mom and a dad in the -- And sell for a whole group of little girl and by the way this is targeted to tween girls that is not targeted to older teens that have little -- In the whole message is daddy's money is that your sugar -- and it would only tell out.
What do we talk about this is a women's history month -- In the messages that that Skechers is sending -- kids is absolutely the wrong one for young women.
-- -- -- the company is responding outsiders say socialized that did that don't make a big PLO that.
The company providing this David a box because there's a -- the gist of it is the -- daddy's money neighmond collections.
Advertising are designed to be fun and lighthearted and we regret that some people -- been offended.
By the name -- Gary B what are you -- does that reaction.
Well I I couldn't agree with Skechers in this point I mean they're going after the whole.
Spoiled kid this segment which is have been and continues to grow but.
You know meal that's segments been around affirm my gosh thousands of years just two and ended Downton -- if you wanna see -- young women and that was few hundred years ago so.
That phenomena I I don't think it's new it Skechers things that can make money that it do you go ahead I'm word about the bigger issue as you kind of alluded to.
And it's this whole issue of spending other people's money.
-- I agree with pat -- gets the right message to send but.
And real from a bigger perspective that's what the current administration is encouraging they're saying look -- we're gonna take money.
From other people and we're gonna spread it out it's essentially we got what 45% of the country receiving some sort.
You know government financial laid they're spending other people's money instead of saying let's get out they are all on our own way and if we we -- the rewards of our hard work we get to keep most of it.
You know -- a look at is that -- and I get a review of their bigger issues you know and it's a sort of look at right now guard but I I I also think -- any UN on something.
To this large economy isn't as my view that some sort of a metaphor or an -- hard times here the company go to coupled with any other name that's.
And it came up with this and I think it's it's -- relayed a message.
We live in an environment as society where someone else is gonna bag and -- -- And kids as I spoiled -- don't I don't like it to be assumed that I won't spoil them.
All spoil them but obviously they assume that'll continue doing so.
You know that -- probably well but I I I guess what I've -- here is an expectation.
That it's going to happen.
Well in telling me -- American parents -- -- there's books all the house two books on parenting look at the books or these days are about.
-- not to raise entitled Keds and of course that's a concern.
But I'm pointing to the sexual as Asian kids we -- Abercrombie do it it went.
They -- beta -- for eight -- -- we've seen these really sexy.
-- howling costing them seated reconcile -- premier has talked about.
You know I I am saying I -- you know -- less that believe in the free market economy but not believing good corporate citizenship.
In corporations need to use our head and we will get to complain to their boards in into -- and you know to the company's.
If they doubt we will do that that we would we would really appreciate they consider.
In their marketing not sounding like pet files.
Now there is that idea -- and Gary I -- think it speaks for our times and environment we're not it is shocks people I think it would just.
-- most others up it's it's an acute but it I think it's sort of -- a reflection of the world we live.
I I absolutely acre area I don't think it's particularly.
You know Skechers fault in this case I think they're just riding the trend and I think what your voice -- -- what I think bothers a lot of people we don't like the trend.
If you -- civil wasn't Skechers -- be someone else taken advantage of the phenomenon and and we're just not happy with -- -- it's a different age them when when the three of us screw up.
Yet we don't speak for yourself as you know -- them much like a much younger.
I'm -- fingernail.
-- -- all right guys thank you both very much hope you have a very safe sequestration weekends or.
