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MGA CEO on Mattel, Bratz Suit

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  • Description

    MGA Entertainment CEO Isaac Larian on the legal battle with Mattel over Bratz.

  • Duration 2:47
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Let's talk balls the nine year legal battle between toy -- Mattel and MG a entertainment -- continued charges of corporate espionage copyright infringement stolen trade secrets.

Involving at least the very popular Bratz dolls joining me now we've got I think Larry and CEO of MG -- entertainment maker of the -- and the largest privately held.

Toy company in America right as the toy fair is coming to town in in New York.

So let's have just a quick back story I think Mattel -- does that does writer Stephen Carter in 2000 -- working on his own time goes you guys in the come out with his other invention.

Bratz dolls he made -- at home AutoZone which is one reason this case's interest in to all of us you might create some great TV showed home what my imported the rights to -- 04 Mattel -- hundred million dollars awarded to Mattel -- looks like you're dead you're gonna be dead and gone.

Then the appeals court throws -- out there's a second trial you guys win 309.

Million dollars.

And now an appeals court is just coming from -- out to bill you can pocket under 37 million legal fees.

But you're not gonna get the rest and now you're gonna about to go to a second trial to get the rest why don't you just drop this settle with the set Mattel let him by.

We -- continues skiing going to proof to a legal rights to guess what tough you can -- be neither of the toy industry.

And just who feed from your -- -- to get a waiver that.

And that's what you think McAllister do you hear you.

Had to steal from people that now the desirable given Carter did he actually take the Bratz doll because it's really different from Barbie it has a a freak -- large head.

And it used to have.

Much shorter.

Legs -- only and an additional two inches to her height which is like about 30% increase or something.

And -- overall height make it look even more like Barbie by the way that he offered this designed originally to Mattel said -- we don't want.

Actually be his name is Carter Bryant he weird if he did have a -- this should be he'd be do you think 1998.

It did designed just drawing on his own unusual what do you look the new working -- cup did -- -- to tell.

Then he goes no he didn't did he goes to Mattel gets -- job for those working there.

Ended.

Then in cause and issuance to a third overall in business side effect it is better to love -- fight it is better not to go into court forever why not settlements then if he speaks truth to -- it takes two to tango.

We do walk -- doors we do one further.

We don't want -- we don't want to fight.

That they don't.

OK and why not sell yourself to Mattel -- -- Everything -- have been -- -- for a pro life.

I don't know hotel.

You know what -- -- that an actual offer on the table and everything is available for a fair price thank you very much for being with us I think Larry if you fill -- -- thank you could have a negative yet they can.

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