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Super Bowl Ad Battle

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  • Description

    FBN's Dennis Kneale on what Super Bowl ads mean for some companies’ bottom line.

  • Duration 2:19
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And the simple -- just around the -- so are you -- -- for the big game the half time show all like most people the -- -- Neill has more on this and joins us now Dennis hello actually help some of the 37 ad sponsors and Super Bowl 47.

Have a lot more at stake than just that three point eight million dollars they're gonna pay CBS for thirty seconds.

At a rate of 126000.

Dollars per -- now her Best Buy the electronics -- the fate of the company.

May be up for grabs I mean can Amy Poehler distract viewers from the retail chain's recent struggles and and buyout rumors.

And the stakes are even higher over a Blackberry other advertisers are rolling out juicy bits of their ads weeks in advance but this strange still is the only image we've seen thus far.

Now the new Z -- Smartphone underwhelming critics.

Maybe no commercial can save up.

Likewise -- stream.

-- put a little fizz back in its sales and its stock price to X down 34% since August 2011 -- -- stream using agreeing appeal.

With computer FX disintegrating a plastic bottles.

Elsewhere.

Axe body spray pull off a Super Bowl ambushed out old spice is run ads like this one and NFL games all season long -- hilarious but it didn't sponsor the Super Bowl so axe body spray did.

-- thirteen year old boys who use -- even know who astronaut Buzz Aldrin and if I kind of doubt it.

They got godaddy.com.

That Internet brand that -- on racy sex is Super Bowl ads is back featuring an ad with a a build blonde a race car -- that -- -- Patrick ONN nerdy guy in really nerdy glasses.

And long time Super Bowl mainstays like Budweiser gonna be they're -- -- I'm listed -- -- this -- featuring a -- raising this -- -- full with only the ads -- only a single bottle of -- shown for only 12.

All -- to a 35 year old song by Fleetwood Mac truly touching.

I gotta tell you that you're gonna try actually not wiping away tears we simply cannot -- us up very very.

Analyst.

And I want you commercials like tear Jerker -- yeah be absolutely ended Dennis thank -- messy ourselves maybe -- she's yeah.

We're outsider -- up by the -- captain washing cars well -- a different -- now don't miss.