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How Much Will it Cost to Save the Twinkie?

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  • Description

    FBN's Adam Shapiro on the price targets to sell the Hostess brands.

  • Duration 1:26
  • Date

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This transcript is automatically generated

Investment firms are pricing the tweaking name at over 400 million dollars.

As they open the bidding for the popular snack brand but how high could add the bidding go out of Shapiro joins us the morning on that Adam.

858 million maybe even 920 million it depends on what bidders are willing to pay but the lead bidders of course are Apollo global management in metropolis and company.

They set the floor on what they're willing to pay for hostess brands now Wonder Bread has already been sold these CEO of hostess Greg Rayburn.

Was just on Fox Business -- -- Dennis -- and he talked about the up price targets they're trying to get.

For the secured investors hear what -- and here's what he told us.

I think you know where we are today if you take all of the transactions now that we've generated over the past couple of months.

We're at 858 million dollars.

Total.

Floor price you raised okay we probably have another.

Say 8223.

Million dollars worth of I don't plant's equipment and other things that will need to sell that -- add to that right and then from there it's really a function of who comes in and there's a word of the bids go.

And he said that they hope to have all of this settled by the us sometime in mid march 1 other thing he talked about was the death knell for -- he once again pointed the finger at the bakers union.

Of course the bakers union points the finger back -- management in previous management something like two billion.

In unfunded pensions and that's the reason that the bakers union says they went on strike.

Back to you.

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