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BlackBerry CEO: Looking to Claw-Back Market Share

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    BlackBerry CEO Thorsten Heins on the release of the BlackBerry 10 and Lenovo buyout rumors.

  • Duration 4:02
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All right we breaking.

That's right now well I'm shares Blackberry no longer Research in Motion.

Trading right now down.

About 82 cents there on the day as the company unveils two versions of its new Blackberry ten device.

And the new company name Shibani Joshi is that the event had a chance to speak with blackberries new CEO Thorsten Hynes about his new -- -- -- Hi there Melissa I don't call it Research in Motion -- -- that company turning over and you leave today and bailing.

It's new Blackberry ten operating system and then to brand new -- -- loses seats and I'll tell you about it compared to my.

Old Blackberry in a second but the company starving its facts on the inside and changing its name plays on the outside now called Blackberry for short.

Makes a lot of sense considering everybody knows it's -- -- -- bread and butter product is a Blackberry.

I just inside this event here where about a thousand people attended analysts.

-- Pratt some members and in the technology industry I had -- stansted -- -- -- -- -- -- CEO of resurgent us and I asked him a couple of things.

What about the consumer is -- he -- Partnerships possibly a buyout -- Nobel also asking me about the stock price decline today any disappointments in any issues with.

-- delivery dates in March to carriers take a listen to what he had to say.

We have full of terrorism -- all over the globe just at CS all for the yes Peres announced that they awoke strongly support evaporates and the difference really is if you look at the UK and number as they start launching in two weeks -- to Canada goes next week.

The difference really is the testing process of US has because ability of very and -- say.

-- intends testing process and we want to respect that process of -- carriers.

So that is why the us is a little bit behind the other reasons but now we're -- a strong in Europe Asia -- going to be working with the carry us.

This -- that -- up but that's the best we can say at the moment.

Any risk march not being the target month for release in the US no you -- perhaps you know.

I also monitoring continues this week there is talk about Leno alone a possible buyout.

We have to talk about that I know that company -- -- we're focusing on delivering Blackberry ten -- continuing continuing with your strategic review.

What do you say to those talks and as rumors that came up this week.

So I I one's gonna speculate in any rumors practices some of the position of the company because if you would have to not something that we would have to to have publicly has become content company.

Be a continuous -- just interviewed Tom however worthy enough proof position of rim.

Come to focus changing and BitTorrents you know what can we do what partnerships should we be doing another to be a leader in mobile computing.

Does he need to have knowledge and other segments while another two really strive in those segments.

So we're looking at this -- continue to do our homework there and we will let you know at the moment we have sometimes announced.

Last question here target audience here is it on the existing Blackberry customary gonna start to -- me and -- clock back some of the market share.

Who do you go after first.

I mean absolutely I want to solving marketshare look at the devices coats -- -- whole new user experience.

We we love our installed base that's why we've booked a credit give rise to Q ten.

But absolutely I mean he wants we want to grow and we wouldn't want to be in there win back another hearts and the minds idea to use this year on year revenue.

I mean if you look at typical cycles from other companies that we and turn -- and turned.

It's about a 11 and -- -- this cycle that you really have to look at your insulin product cycle.

So he's after the market share there is no chance there'll be any delays in getting a product of the market in March.

He also says their opens -- strategic reviews he did not shut that down all news here.

That we're bringing down box that says but this is the hail Mary pass that they -- -- today.

-- in downtown in Manhattan.

And carrots and mile Blackberry I think it's gonna be -- nice upgrade for -- Interesting I can't wait to see her since your body thinks that -- and --