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Orlando Predators Managing Director Brett Bouchy on the team’s deal with season-ticket holders.
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I I -- -- got this right.
If the team Yolanda provinces has a less than 500 season -- less than 500.
You start refunding the -- they are the bigger the refund -- season ticket holders and I got that right.
That that is correct we have an eighteen game -- -- what we've done is -- guaranteed a win threshold of ten.
Which would make us the first professional team to ever guarantee a winning season so you -- taking the risk.
Away from the US sports fan is that you're taking the risk that the team loses dealers that's it right.
That that is correct it is consumers.
You're the sports industry is one of those last interruption industries that really do not have to guarantee a certain amount -- service and quality to their fans.
And I believe that that should change and I believe this has the opportunity to revolutionize.
The way sports looks at business look at all of sudden directors I've -- -- trial lawyer sitting next -- -- I joined the break he was saying have he's he's either lives in Texas.
If he went it if there was a similar deal often had to his local sports team the fans will be cheering for the other team so that they -- get a refund.
Is not right market especially if it was like real Dicey here when the whole thing.
So you got one last game on the line if you win the game I owe you money if you lose the game you owe me money.
I'm telling yet they can have a boomerang effect where I come from.
I don't believe that will happen down lot people wanna go in.
Part of the value would sports is winning the lastly wanna do is take -- fairly to a game and they lose all their games that's not fun.
-- like it or not in our business.
-- equates to value and we have to change the way we do business is an industry in China.
Brett you know when I first heard him thinking that having to wait went up -- ill considered -- gotten again.
You might be -- -- in your record is more fourteen again you might consider even did it -- yourself -- Yet the you know what it and that's the not that's not the case -- that's -- the miss that misconception comes ahead.
It's obviously -- great marketing idea when you look at the financials behind it.
The CFOs of major sports team should be the ones pushing for this.
Would you rather have a team that loses thirty to 35% of their season ticket holders.
Each year because they continue to lose our -- with the would you rather retain a 100% or 95% your season ticket holders.
Even if you have to give them a 3040 or 50% purchased credit over course of two -- -- failure -- funds -- actually shorten more revenue -- -- -- get I get there and I get mr.
Bush's point.
I mean you know if you lose X number of season ticket holders anyway he wanted to incentivize Cuomo -- -- money -- those singles.
Big time sports -- most cities that they had years and years of backlog people who -- -- be these you know season ticket donors but we're broke -- -- with the thing is though for you guys.
If you have a winning season I'm looking at records for fourteen last year I mean this is not semi to got to have the same season it's here.
Be ready to -- -- -- a lot of -- are gonna charge more to becoming when he came.
No we will not.
And again that's a misconception there's always the Green Bay Packers in the Chicago Bears that have.
A season ticket -- being -- list of 100000 people but 80% of sports teams don't have that.
Only 80% of people over new every year and their season tickets are losing teams it's about 65 to 70%.
When you do the math and every financial model that you put together you actually bring in more revenue over two -- three year period.
Even if you have sustained losing seasons.
That's where there's really an anomaly and and sports executives when they get over the wow factor of what we're trying to do and really the math makes sense is that it yes it's very very interesting -- -- thanks very much for joining us let us now analyses he's gone kind of like to see you again -- I I appreciate that distort marketing.
