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ThinkThin founder Lizanne Falsetto on creating a successful small business in California despite the state’s business environment.
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-- -- -- -- -- -- My next guest who started -- nutrition and energy -- company and despite California's top tax climate her company has grown.
Over 400% over the past four years joining us now Liz and -- several former model founder and CEO think then.
Great to have you with a -- nice to be here.
These bars.
You know I like to think -- my weight class that I could drop a lot of weight -- -- where you are distorted thinking then and eating thinking that.
Right spray will let you know think then is is is born off the premise of weight wellness which is about.
Deliciously natural nutrition that.
Empowers you.
So -- had a you can use your business is booming it and despite being California.
Terrible tax -- terrible regulation climate.
What's what's your secret for success -- -- -- everybody knows that taxes in California are high.
But I can tell you it's a great place to to run a business for us it's the health and wellness Mecca.
Of of the world and the clientele the clients that you can get in the -- that you can build there is fantastic but I contribute our -- To the fact that we're unique and we're we're unique in the marketplace because we are the only bars that has.
Zero grams triggered twenty -- teen birth -- in thirteen bar.
And it is the number one weight management bar.
And I will I will.
The product itself how do you get to it is being retail around the country.
It is at its its 25000 doors.
-- we are national so you know from.
From health to grocery stores all the way to drug club.
You can buyer it.
And if for whatever reason some.
Part of the country is not happening then we're in the go to your board think products dot com is the best place to go and and we also have a map there that you can find out where to buy it if you need to find your local re.
Retailer.
Terrific resembles that we think thank you very much for being with us the product again think been.
And its booming and I love successful -- years thanks so much thank you and -- -- -- you come back -- examples that I think then.
I'm gonna start thinking that -- --
