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Weight Watchers CEO David Kirchhoff on how the company helps consumers eat healthier without hurting their wallets.
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On top of that.
Are -- -- is one of the companies to move up its quarterly dividend last month in anticipation of higher taxes.
And the tax rates on investment income for top earners did it go up so -- good move.
But those on the lower end of the pay -- also took -- hit with the expiration of the two year payroll tax holiday.
There's only gotten millions of workers seeing weighing a smaller paychecks and -- -- on Friday.
So what does this mean for the four billion dollar weight loss industry joining us now -- -- -- CEO of Weight Watchers and author of the book.
Weight -- Abbas and of course your client.
I am.
And I -- fantastic results obviously for your short -- -- good for you are right.
Back in November you on with Neil Cavuto on the news channel talking about how you were worried about what's gonna happen with -- cleft right.
Now here we -- debt ceiling debates and -- had to -- still worried.
-- -- -- -- -- -- I mean the idea of everybody's personal income tax rates going up to the degree that they could've had -- not work this out.
Could've been much more catastrophic to the economy.
So certain things had to be done.
I'm much less concerned now that I was two months ago.
Did you do that we do -- people with smaller paychecks.
-- you get you know -- fees run what about.
Sign ups about fifty dollars comes down to about twenty dollars and less than that you know most people are who go to meetings -- -- monthly pass -- -- senate for its 49 to five month.
Weight Watchers are -- -- hours a week Weight -- on line is on the Internet.
Are you worried and that's not paycheck that might be one of the things I drop.
Well the thing is is if you look at the cost of obesity.
In terms of the -- impacts individuals as well as insurance companies employers is that the you know because of diabetes for -- disease across the current events or.
It is the best investment you can make from an -- point of view was being healthy.
In so from our point of view you know we focus on the value message you hope that that's how people are thinking right because -- the end of today.
If that pay little bit and take care myself it helps the entire economy down the road with health care costs on the rise -- time.
Okay but east and you still have people wanting to show up at meetings -- -- four billion dollar industry had -- differentiate ourselves.
Were completely different from which is.
You know our approach is to give people based science based program that's been -- would -- -- this -- -- we know we're doing.
We've assigned space program that we just launched the new version of it's by far the best form we've ever had.
It comprehensively helps people get to a consistently healthy lifestyle.
And that would surround them with tools support apps website devices you name -- we got it.
To help people get there -- -- away but keep an off now.
You know there are other systems that that require you to buy their food that actually probably could.
They could be hurt more so don't you think because.
That's way more pocket for me.
Here making my choices like a good use coupons at the stiff and sore but that's right I mean where it with our program boot the intent is -- -- you eat real food right -- -- -- -- Be smarter about it so.
You know vegetables are expensive ignore frozen vegetables like there's there's a million strategies to be healthy on -- budget.
The -- about the stock it's been its stay out it's -- her over the last year down about 12% although we did see it pop over the last month or so.
-- is Jessica Simpson's coming in as the new spokesperson possibly.
You know we're running eleven devious thoughts right now very future real life members -- future will -- -- future just regular folks -- futures celebrity's it's a mix.
You know I think that when I look at our long term future of the roll away -- complain health care delivery system combating obesity.
The degree to which were differentiated science -- clinically proven.
We feel that -- the future has everything going for us in this we're working gifts which you're you're the one that brought in Jennifer Hudson Charles Barkley that was your idea to bring me superstars in and the what has -- done for the company -- giving -- way too much for well.
-- rain I mean you could not hope for a better partner price been Jennifer Hudson who is still very much her partner additions one reforms -- torn fantastic.
We've heard we've got a great partnership went with Charles we we like to work with -- -- Anything they can give people of the bird's eye view imports success come what -- can create that sense of belief and aspiration world sort of get we'll -- -- Weight Watchers dot com right to get out.
And earnings after you're eleventh will be watching for that as well David thanks for being here again thanks for -- --
