You're watching...

What’s Driving Apple’s Losses?

Details

  • Description

    FBN’s Shibani Joshi on why Americans are spending more money on their monthly tech bills, plus a breakdown of what is sending Apple stock plummeting...

  • Duration 4:34
  • Date

Clips

Also in this playlist...

Latest Video

Auto-advance: ON

Auto-advance

Transcript

This transcript is automatically generated

Shares of apple taking a dive today temporarily -- -- dipping below 500 box of share for the first time in nearly a year so is the tech giant losing its Chilean Shibani Joshi joins us with the story now what do you think this is attack -- attack -- that's not just taking on apple shares down three point 6% and NASDAQ is down -- anything that has any sort of touch point with apple chipmakers can display makers everyone is reacting to this Newsday here's what the Wall Street Journal reported this morning.

That apparently -- tech giant has cut its orders for.

IPhone 5 components were talking about things like LCD four inch screens.

That's made by -- announced -- and other components by tax lot -- the magnitude of quantity that we're talking about here in the news may signal.

Of course to the street and everyone else that's out there that apple the iPhone isn't selling as well.

As we thought it was an apple the iPhone is its core bread and butter -- acted as a key the revenue generator.

And margin contributor add to -- earnings report the bottom lines of the something if people are taking very seriously today did it begs the question what's the problem I mean is it seems song coming -- eating at their market shares that would it's about I think it's it's a -- lot of different things mean Saddam's son a few years ago wishes and number two number three player Jackson this last year it has come to dominate the Smartphone space it is now.

The number one seller Smartphones out here take a look at what the market share is just in the last.

Quarter.

That apple has a fourteen point 6% markets -- -- down the from 23%.

And now Samsung is -- number one maker and shipper of global Smartphones 31 point 3%.

This is all the third quarter according to IDC and on top of this.

This morning Smartphone just -- a trump card on to the next a hundred million phones a big Samsung asks series of Smartphones it took.

Samsung lesson three years to get to that hundred million unit mark it's Big Apple.

For years to do it it it's not able to compete with Samsung in the way it it's not a one -- show anymore real and -- I I take Iceland is an old iPhone I think it's four in the four S and its iphones to saturated and am perfectly satisfied with the -- -- it -- tried that much.

-- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- Have the and drained out operating system and selling in a way that makes -- -- -- happy and reaches out to a different audience base there I mean they're just taking on a bigger.

Audience looking so many.

Anyway you slice it it -- cheap -- have announced techno gizmos before -- -- -- to pick up the latest tech -- you may want to consider the actual cost of owning it.

Quick and Bureau of Labor Statistics -- -- -- eleven the average American family get -- spent more than 2000 dollars a year on.

Telephone so landline Internet.

Cell phone service is -- -- than 200 dollars a month which is up.

-- 1% from 2006 and is roughly four point 4% of the entire household budget.

Households earning more than 100000 dollars a year spend more than 3000 dollars each year and over 250 dollars month.

Butts are your ipads and Smartphones really worth it.

If you wanna take that 250 dollars -- -- up.

And put it retirement cat here you go here's the math earning 5% in investments it would yield 208.

How -- dollars.

Over thirty years and with people living longer they need more retirement dollars and you -- -- -- like that that's a significant dent.

We need to even now breaking -- 5% first of all private like that they cannot stop other than that.

Emerging market -- all there is invest I I don't think this is an accurate sort of reflection in the reason we're spending more on technologies because it does so much more for our -- We are meeting not buying movie tickets because -- where ordering and Netflix subscription service -- maybe.

I've shifting in and have a higher cell phone bill because we're cutting accord -- not doing our -- it does so much more for rats in makes us more productive we enjoy life.

It's just replacing his sayings is I -- court -- court -- -- everybody knew right now yeah.

Let me Atlantic fake video games at -- coming -- your Weight Watchers one of several companies.

Moving have been dividends in the fiscal -- count on -- now bracing for fallout from the payroll tax hike CEO Dave record shop joins Tracy -- next here on our.