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Samsung Electronics America President Tim Baxter on the company’s new ultra-high definition television’s great picture quality.
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I'm right now as I said we are here at Samsung and -- to something you know while everybody's talking about Smartphones and wireless.
And television sets.
That always draw an absolutely huge crowds at CES but I'm for the show began the -- -- -- live.
With all kinds of glittery rumours about different shapes and televisions.
And something called at least the waters were calling -- -- 110 and -- Oh yeah that comes from Samsung we're joined out of first on Fox Business interview with Samsung America ahead.
Baxter there's a feeling yeah easier than it was the pieces loosely viewed all -- -- -- talk to him.
-- this is our introduction of powering UH the ultra high definition television.
And what it does it gives you four times the -- Benefits of the -- traditional high definition television so you get a stunning stunning picture quality what looks set to.
-- people you know.
-- were OK -- more ultra high yeah.
Means that four times as much as compressed in the -- Correct -- and so what you have is the ability both to.
Capture context that there will be legal system -- -- that Clinton what you get immediately is the ability to -- convert all your high -- contact.
Automatically on the television to give you.
That great yeah.
I I don't rumor that there was trouble getting this.
Stories it's it's a bad luck so what we're actually showing here this is a 110 inch.
We also have an 85 minutes that we are here for commercialization.
-- in the first ever this year.
So we're we're really excited about this and the ability to bring this the market kind of orders do happen it's obviously just really announced today.
So live -- we will demand for big screen televisions his -- in the US right it -- extreme market.
And this really provides you the best of the best and what does it.
Floating.
What we've done is looking audio speakers.
You can't blame them design -- so you get involved 120 watts of power about it back.
It's absolutely gorgeous but let me push you a little bit here.
LG kind of -- you guys to market only the ultra high -- didn't invite them.
Would be sort of want to mass scale.
What happened there -- -- -- pet shop -- what's actually happening now on the shelves are about one I think you're referring to -- the bullet hole and I'll let up since I -- -- Yeah let me right now in the in the US market there's not pull -- out in the marketplace.
I know what it really is about getting it right.
Technology.
Right it has an -- certainly.
I know it doesn't require backsliding.
As a result you -- means you get them what we're focused on getting right.
When mommy and it'll be in the market it will come into play well what's the price -- contaminating these -- -- extraordinarily.
Expense -- price.
Under the line here we're either of these copper where you don't you'll remember one class of its oldest sisters came out of the market.
-- -- victory in steep it was then I'll I remember I mean that's the cost does -- topped out it.
Mark I guess the question.
On we'll see and I'm in 2013.
We'll -- these new technology and it's all let me give -- the best picture quality.
-- screen sizes that my husband -- and and the ultra high debt did you -- Let's talk about what's your -- so what we're doing here and one of the biggest things that consumers complain about it's probably got this great new technology but I bought a TV last year.
So we've introduced this evolution can.
That actually operates.
One -- well TV.
You just plug us about this morning twelve TBA and then what you get is the -- -- -- -- thirteen -- Including a Quad Core processor.
Around -- And other programs and also lets you upgrades of this new.
I won't this product and here's why and how annoying is it.
When you buy something new that's the hot thing and that's something else comes out six months later -- Op Ed and you have to fight all new infrastructure more important viable product.
So this plugs in and it gets the upstream and all of the -- rates.
And your network -- hundred dollars a get a beautiful TV on when we'll today.
Just -- got into it might operate Michael user interface I get good data processing power marble and.
And -- I just complemented and now let me question pretty worried that it.
Capitalize.
On television sales would -- -- -- -- tax cuts and no we could you made a significant purchase last year.
But you -- have operated outlets only wanted to see TV put it into another room.
So I can get -- -- -- thirteenth -- -- that will give people comfort level when they're lying we're trying to eliminate those barriers to purchase how far back in the television network -- not.
I have great president Bob that -- TV right before the super cold warriors and -- with Samsung.
When this market comment about 2012 T.
-- -- -- -- -- The court has been dealt with it every one else and we find out.
Introducing our newest touch base.
-- PC up climate we're really excited about this to wind only solution.
I can't walk -- -- up PCs this year.
We'll be such days.
Disappointed with the.
-- -- adoption or lack thereof on no I -- you know we came in very late in the year supply was a little tight -- talks battles we're excited about the touch capability.
-- that it really takes advantage of what's happening in tablets and Smartphones.
Tim Baxter first on Fox Business at Samsung.
America.
It's an exciting company what I think and you know I've I've watched his company very closely at all you do is you see it grow and grow -- at that based Korea they are seen most competitive -- pick up the -- -- there may have a stake.
