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Ice-Skating Rink in the Desert?

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  • Description

    The Cosmopolitan Las Vegas CEO John Unwin weighs in on the state of business.

  • Duration 4:05
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After being hit hard by the recession city of Las Vegas is on the man with places like my next guest casino seeing double digit booking growth in some areas.

Joining me now -- this -- on the road is John on -- the CEO of the cosmopolitan.

Of Las Vegas thanks for being with us John.

I gotta start with -- one of the weirdest things about your hotel and that's your TV commercials they're really.

Different and that he had that -- -- guys are talking in their book uttering the and lines from.

Clean and I'm just wondering what kind of -- -- -- going after with the stuff.

What we set out at the cosmopolitan to create trip to Las Vegas that wouldn't otherwise happen and one of the ways that you do that.

Is you standout in the sea of sameness and the results for us have been very strong I think it's gonna win win for Las Vegas we went we went after.

-- graphic not a demographic so we call in the curious class.

And that's made up of people who.

Who -- foreign food and interest in hotels.

There -- gamers.

So if it's been a big a big success for us.

-- it sounds like a bit of a younger profile from the compared with the usual Las Vegas visitor that you're hoping that -- start 2013 with.

220000.

Advance room rentals on groups visiting your hotel is that up -- that down you've been open -- years.

Yeah we'll love.

We'll celebrate we've just -- -- two years opening we -- our grand opening was new years eve and of course will celebrate the year's -- again this year with.

The killers over the weekend in the Red Hot Chili Peppers.

We go in 22013.

With 230000.

Group and convention bookings and that compares to the same time last year we were at a 190000.

So that's about 20% growth.

Which is a very encouraging sign.

While success feeds on itself and apparently international visitors a bigger share of the visits to your hotel these days.

-- that's great the international.

Visitor is the biggest growth segment for all of Las Vegas and we get a bit more than our fair share there.

And that's fantastic because.

We just opened terminal three this summer at -- international airport.

And -- a beautiful facility but more importantly.

There's been new routes added from.

From Europe and and and also from South America copa airlines now offers direct service in the Las Vegas.

And that opened up -- fifty markets in Latin America for us and that and in Las Vegas and particularly cosmopolitan.

I don't really resident would really resonates there.

It's surprising given all the fears we have a global recession that you're still getting lots of international gas.

Now another question for it.

It's almost what I read about the hotel the casino is almost beside the point -- one line at thirteen line paragraph of all of your features you even have a new ice skating rink.

What's going on there.

Well casino -- a central part of Las Vegas.

And that's.

Originally white people came here and people continue to come here 87% of the people to visit Las Vegas game.

-- so that's a very important segment of our business.

That being said what sets.

Casinos and hotels apart.

For us it's the guest rooms.

Very residential style guest room with terraces where you can actually step out -- terrorists and engage.

In Las Vegas and on the strip in a way that can't be done on -- in other places.

And our -- district which is where the ice rink opened just a few weeks ago.

Sits about a hundred feet above the strip seek an ice -- You can looked out of the strip in the evening he considered a fire pit and tell us more is you can watch a movie on our 65 foot tall -- screen.

Next Monday were -- show white Christmas and Monday -- date night at the ice rink.

So we had a lot of things that make -- interest -- Appeal to that curious class customer.

And all of this and ice skating rink.

In the desert I love it and you know I think it's weird because after all it is Las Vegas thanks for being -- us John and one of the cosmopolitan.

Hotel.

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