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Kidaptive CEO P.J. Gunsagar on how the company’s apps help children learn while having fun.
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It's tomorrow.
May be some of them will be my next product of talking about kids get focused start -- are rapidly growing.
In an industry that has a lot of people looking at the fact the basic reality.
That an -- -- tablet will likely be the first computer an entire generation of little kids will be using.
-- adaptive as a company whose product is called -- -- is at the forefront of that movement PJ consider is kicked out the co-founder and CEO he's joining me now.
In a Fox Business exclusive I I learned so much studying about this.
First of all you have app episodes yes which are little episodes people can download -- on the iTunes now correctly.
-- tell us about Leo's pat and by the way Leo is Leonardo Da -- Exactly so the idea is we were keen on making -- we could help children learn have fun and most important become better learners.
-- -- so we thought creating something that was visually stunning based on the best of breed practices in terms of storytelling would be the right ingredient to engage them let's show people.
We'll have visually stunning and these these -- -- -- app the sounds are so.
Colorful.
Bright creative somebody it in writing about it -- that Pixar ask him that Pixar -- graphics and of course you you have a graphic arts and animation company.
Exactly my previous company Prada studios which does spectacular work for them for the world.
Is our partner in this product let's show it here thinks OK -- -- on OK so.
Imagine a child being invited into this world over shattering the fourth wall here.
-- and Leo is talking directly to the child.
Which is new frankly right I can tell you that we were baby Einstein -- okay now they would talk to the -- But there was no click -- drag her touch or anything like that.
Exactly and what's really compelling about what we're doing is we're taking advantage of and then is an obvious importance is -- -- pat Ryan right and that we will be contract.
The learners abilities and have the games adapt.
Real time to their abilities okay let's talk about a crisis here the first app download at its Greek -- its second -- art dollar 99 times the rest of -- for -- -- not -- -- sort of to get people to adopt.
That's that's yeah but I think what's most important here is the dashboard that revenue.
Gonna give to parents where they can really engage with their child -- understand what's important in terms of learning dimensions that we're tracking which are over a hundred.
-- security episodes -- -- -- learn on this this -- -- well you know I think what what a lot of the -- focus on how the basic blocking and tackling of academics.
Numbers shapes colors.
What we're focused on base in the research we have from -- university is.
The more cognitive areas in terms of executive function delayed gratification impose control which he called -- were -- Except at this delayed gratification about -- I think that that's what if you can develop those skills early on the results are phenomenal let me show you read our viewers about the seed money you have a bunch of money in Silicon Valley coming in these species absolutely lucky you've got everybody from Menlo ventures to crunch fund.
SQ capita -- holdings.
These guys are putting in a -- -- money when's your next funding -- do you think we'll hopefully we don't have to raise additional money for lunch -- as well it is currently -- we are self funded and we go but if not probably looking -- -- to raise -- don't get mad at me for asking but if the frog or Disney or some because Disney -- baby -- -- remember that.
Wanted to buy you would you allow it up probably not only because -- to destruct education that we we want to we have to have a long term growing the business.
We have to keep control and we have to wait for the schools to adopt our technology.
And and I don't think the bigger companies are gonna do that folksy need to know they have -- professors on staff putting together the content of this now here -- -- Competitors but.
Look out for -- -- The iTunes -- is right there with look to see how many downloads are getting.
-- thank you is that a great time being and good luck good luck picnic -- has -- of co-founder and CEO.
