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Mark Strelau on why he is using crowdfunding to launch his inspirational jewelry design business
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One more day all right let's go straight to marks -- out not born founder of a company called tape AG have an inspirational story.
I'm mark.
-- -- I'm good thank you for having me on -- I -- really ought to sit here.
-- -- about fundraising and I literally have they'll end of the day to make my product should happen.
And -- OK so do you always tell my severe time.
Look forward talk -- -- drilling jeweler airline which is called trend AG AG for being make chemical symbol for it's silver cracked and it.
And it is an -- of every day of sex -- -- before we talk about that I just talk about.
The business aspect of this in the sense say you -- a new trend of crowd sourcing to raise money.
Yes indeed OK so what is crowd sourcing and had -- in and -- cut funding.
Well it's it's kind of like the shark tank except -- a much smaller scale.
You know I don't have any sales and people -- -- that I have great ideas and an inventions or businesses that they wanna start.
And you have to -- -- video up and people who London literally.
Pledge money for you there's been based on an -- idea.
So I went on there because I think I had a really cool project and I'm I'm really excited about it.
And good only part that is tricky we did is -- I don't yet fully funded a dollar short that I -- -- so.
It's it's it's awesome but it's also stressful -- Well how many times have you been like say dollar short or short in general and oh yeah more times and I think I.
So why do you stick with cut funding.
Well it it's it's a great.
Flat or -- mean it's it's -- actually I've gone on there to support other projects that -- my friends of patterns.
It's really cool that they put out their heart and soul into something in.
But it out there and risk.
Not getting the funding and you know it's it's really -- -- -- Okay and how exactly do you go about.
Getting the money what what services do -- use.
Putting because would you use I'm pretty sure he's kick starter dot com.
Like -- yes I'm -- kick started a column when they're typed HE.
Okay got and how common that site -- not others.
Because that that's the most popular although there's different rules but thanks.
That would be.
Particular has helped -- starting out -- -- -- help overlap irate over 300 million dollars 11 invention in particular.
Rated over like ten million dollars within like have you -- so it's pretty wild.
Yeah I crowd funding I didn't notice -- many people might not notice the the started it is really interesting.
It began in 2000 inmates at the height of the financial crisis essentially when.
PBR pabst -- women -- college beer.
Put itself up for sale for 300 million dollars and a clever.
Media.
Types marketer.
So how the power of social media changed politics and change business or put it to PBR as you say created its -- say it.
For individuals to stave PBR and then SEC found out.
Etc.
so it is thought that that was interesting I get the public involved and and that's the story at all was back to beer I suppose I could tell me about -- -- Okay so.
Basically I make.
Inspirational.
-- -- -- I -- really rack my brain how to how to incorporate something positive entering.
But what ended up happening is -- last year my mom got diagnosed with cancer.
-- or ovarian.
So.
That's been a lot of -- so we want to.
A vacation on a vacation for the first -- pretty much member of the family and spent time with each other.
And as we -- on the beach you know as we've ended up buying these little actually viewed it as little trinket and it understood next and that it earning a home.
The lady called us and it became like that symbolic thing boom when we're there and what it represented was really important for me.
And and I guess that there I'm like you know what I don't make -- -- candidate there's an.
-- mean a lot to me.
Though that I thought you know I I I kind of a kind of been tinkering around with ratings -- -- so I think that back kind of -- into.
You know -- our -- are gonna have a very specific meaning.
And I'm very -- and I hadn't been didn't they raise another particular wait for instance.
-- -- -- since it it's like -- our.
And -- but.
And yeah you know I -- one that I don't like Phillip and call that kind of hold on your -- it's really cool.
-- a lot of attention and called better Joliet -- near record of like and we that are away from me -- Those.
So that's -- under.
Symbolic and -- really inspirational story and -- at best wishes question mother how products HD at U.
Well it's got a cure for their work but I don't -- he's pleased that that the backbone of the company and I don't I was -- -- actually.
Spank you post six though you know whether or not this sort of it does.
The campaign works for me by the end of the day.
I'm still gonna continue it because I think that would be would probably be most inspirational -- -- -- -- in my life.
If you know -- daughter Dorian kind of -- -- others in.
In in a crisis situation and I would not want.
-- -- Now it's it's -- and it's good to see that you are.
Doing some good with that they he's so much for coming on marks they're allowed entrepreneur and founder of tight AG -- website is on our screen.
-- -- that show kick starter dot com.
For anybody else who wants them CF five crowd of fund investing.
Ideas -- Thank you so much I was -- where wanted to say if anybody.
-- story please go on there aren't that occurred common type and type AG.
Men -- anything you can -- literally have to end of the day about a week ago.
I'd definitely be able really appreciative of people supported -- -- -- venture OK Austin to trade out three attempt we'll put it on social media.
Saying -- thank you so much of course okay have a great day.
