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FOXBusiness.com’s Kate Rogers on Samuel Adams brewing the American Dream Fund, and its speed coaching programs for entrepreneurs.
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I Kate Rogers joins us now to talk about another form it's not necessarily you Lansing but entrepreneur lures and you've heard of speed -- Tell me about this this isn't speed dating this is now networking yes he -- and.
On January that I went to an event -- -- -- New York City has hosted by Sam Adams founder Jim cook him and his -- brewing the American dream.
And I finally patent on an hour before what he does is he partners with Acxiom which is non profit micro -- -- he gives small loans out to.
Start -- -- in the hospitality industry exact see no food in -- bridge.
Essentially people who could become his competition in the future which I think is really interesting -- lending money to other micro breweries as well.
And -- -- these events all over the country in different cities and he -- -- from -- to come in for free and they get these one on one coaching sessions with the with him personally which I think is agree and also other on staff members from Sam -- so everyone.
You know from the president of marketing down to someone in 92 that you get an invitation to of these and it's you have to have already been approved for the micro -- know that's I think these people like well they don't -- take out loans -- -- just really -- -- interest in actual fund so they can maybe become loan recipients but people that went there last -- you're from.
All all walks of -- I -- a -- -- who's been in business for seven years he's not necessarily new business -- but he just want to get tips on how to better on his -- -- -- -- why did -- share with -- with the street was after he'd gone -- -- -- he said he it was really really insightful he got to meet with different people to learn how to better market themselves to learn -- -- -- -- social media buzz and then.
You know talk with Tim Cook and see how he started his business and get tips from him one on one.
Did you speak with mr.
yes I did I interviewed him all about the and we'll -- they -- they started -- fund 2000 me just recently went national and he's -- out over a million dollars to more than 200 these hospitality start ups.
And as he as they've been follow up as to what happens to those.
You know you -- -- they've lent the money where they stand.
Yes I actually spoke with one woman police have received Leon how we're gonna -- video package on her -- on the -- on yet yet on our small business center -- -- she's telling you what she did with the -- basically she got a 101000 dollar loan from them.
And her loan payback -- about three years if she gets reinvested that money in her company and she was able to hire employees for the first time.
-- she currently works in a co working K chin which is real T co working to what is it still working -- a cohort think space is.
I know we've reported on this a little bit before but it's just basically like any leader contrarian thinking though there.
Break out some space office space that they -- he's making cookies to sell -- -- communications seven days a week she -- the kitchen exactly and it really Smart way to cut down costs when you're starting out.
So she has this pitching in now he has to employees that work alongside -- -- me he -- delicious -- time.
And she's you know growing with -- of this won't have did did you ask for any personal entrepreneurial advice from mr.
-- and it could be so quick yes I actually did so I asked why are you finding people like I said the could be potential competitors and why only stick to food and average startups and he said to me wants to focus on one he knows and that.
His best advice for anyone who started now I especially in that industries put your product for us which I think is great and very Smart for and in some.
Would you ever go to a food and beverage.
Would you ever going to have food and beverage business -- you read his I'd I'd never had a desire to be an entrepreneur or analyst -- engineering quarter but I didn't think it's really interesting inspiring and very -- -- -- -- where -- I find your story on the Fox Business -- that'll be our small business center tomorrow tomorrow and -- include the interview we it.
With -- -- -- -- Leon I'm Tim Cook Sam Adams founder and also just some more insight into the brewing the American dream fines and it.
