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  • Description

    Tunein CEO John Donham on his internet radio company.

  • Duration 2:55
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This transcript is automatically generated

-- you know.

-- -- -- pandora got Internet radio company has never made a profit as the -- tune in radio it's a private company.

Think that it -- make money an Internet radio Robert -- had to ask their CEO Robert.

Thanks -- -- -- I am -- John -- is the CEO of tune in and John.

-- and it's -- happens on the web it basically allows you did to -- to stations from all over the world it's really cool that I can listen to -- and yet not in Prague or the tar -- sports network of mean for the pregame I can't do that here locally.

-- I don't need -- a satellite radio apparatus to do so.

But the question as it's a very crowded marketplace so how can tune in standout in this marketplace and make a living.

-- of the things that's really different about tune in as we focus on radio a lot of people are music recommendation -- so.

The people like pandora are Spotify they're focused on more about CD player experience -- to millions more of a radio we bring all the world's live audio.

Into one place tens of thousands of streams music news talk sports from around the world -- analysts -- them.

No royalties no we don't actually broadcast anything supermarket directory so if you think is Google is for -- web page -- name is so radio so we bring that directory and all of the user experience but we don't actually broadcasts and -- ourselves.

I -- did the service is free to use the basic service says you share this streaming advertising revenue with those stations themselves.

How do you make your money -- -- mean do you need a larger audience to do so you guys claim about forty million users right now.

Yeah that's right I'm radios fundamentally free one of the value propositions of radio is you can always turn -- -- -- those -- be high quality content.

And it's always free and -- -- makes its money -- an advertising supported and we share that revenue back with us the content provider.

Now how do you lock in these stations with long term -- -- -- what what stops a station from just pulling out mean some you've got rivals for the likes of clear channel out there with their own stations and I heart radio.

Well for most broadcasters what they want to is the maximum number of users they can go get if you are web page you wouldn't say I'm gonna pick between Google are being or Yahoo! you would want in every search engine and so lot of broadcasters say we wanna be.

In every great happen in tune into the top.

You guys are getting into cars two did the -- -- -- you guys in there.

Howell.

Is this gonna help the bottom line or you guys spending a lot of money to get -- deaths of 50% of all radio listening is in the call.

So because of that that's -- team -- wants to be two more and more people are bringing connected experiences into the car.

And that's because now instead of just accessing seventy local terrestrial stations that it can access suddenly.

Thousand states -- from around the world.

So two names in test led for GM and BMW mini.

And more manufacturers all right well Jon -- on the CF from June and now guys want to wait and see how things got pandora's after the bell.

But to wait and see if there's an -- -- from you guys that some points and thank you very much.

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