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Audi of America President Scott Keogh on the automaker's line of diesel cars and the improved fuel economy.
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I am surrounded I want howdy hopes is a big piece of their future that's an 87 back here behind me but that the significant piece of it is -- -- diesel.
In fact all of the vehicles -- surrounding -- here.
US saying congratulations by the way you very much.
Decent distance marketplace the American marketplace fully appreciate -- Fully appreciate not yet but it's a heading in that direction absolutely and why why do we not appreciated I count myself among.
Let's shame I think there's a lot of false expectations I think people think back to diesel back the seventies -- -- -- eighties it's our cars that I've read this -- cars that was Citi.
A lot of smoke from the -- They haven't really embraced new diesel.
But I think if you look at what we've done -- launched late three and Q seven in 2009.
And we had stunning success -- a whole new thing that's been successful so you've got the -- seven you've got the 88 what else am -- looking at a whether we have a six there.
And of course we have the Q five so -- -- here in Los Angeles launching four.
All new diesels.
And that's artworks -- just give me a real quick snapshot on why you think diesel makes sense you know I think it's simple first and foremost you don't have to change any behavior at all you putting fuel in the tank.
The second thing which is very simple -- that you get 30% better fuel economy.
So when you don't have to change behavior.
And the infrastructure is in place there are filling stations so it works out perfectly we jump to for a head on electric.
I think electric is gonna -- but again when will the infrastructure -- in place to manage that and then when will the consumer be ready to embrace that I think it's gonna come.
It's gonna be a little slower than a lot of people are projecting and where is the infrastructure exists parties here right now -- takes a consumer to by the car and its rate ago.
30% fuel economy says things this is a no -- which is why -- -- have a lot of success MarketWatch and you start -- continuing to raise its profile here in US really quickly before we get away.
Worries.
About this marketplace it's obviously been very kind to -- in the short term.
What do you see are you worried about what's happening in Washington.
Obviously you have to be an -- to -- in the car business and you have to be an -- to -- an American and I -- optimistic -- policyholders.
-- gonna get their act together.
And straighten this stuff out taking any action at all and preparation.
Or potential problems no we are not we have a business plan and the waves get growth for the sun is shining we -- raid executed out and that's what we're gonna do that's -- we're growing -- successful.
He'll appreciate -- time sir thanks very much to do it I appreciate that the new out east here at the LA auto show diesel.
To be the future.
