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Mixbook CEO Andrew Laffoon weighs in on the Mosaic app that lets you create a photobook from your phone.
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This photo albums.
Are -- real popular gifts during the holidays and and many there's a new app called mosaic it's making a quick and easy way for you to make any photo album right now on your -- -- Whitmore let's bring in Andrew look -- -- CEO of mixed book whose company released the mosaic.
-- earlier this month thanks for being with -- Andrew tell us what does -- -- Well -- -- great great to be here some was -- lets you create a photo book from your phone so.
It's a photo book it's a beautiful book like you'd buy at Barnes & Noble would your photos in it and you can make it less than five minutes on your phone.
And debt that the pay for the -- get the app for -- that I have to pay you for the book is that without works.
You gotta be app is free pay us for the book and it's it's really amazing affordable for very popular product here in the US.
And typically affordable -- make on the web we take you about five hours to make.
But when you have the experience on your phone it takes less than five minutes.
And it only cost twenty bucks and we'll get it to you in 34 days I'm change in the pictures or as a category -- -- making the choices itself.
You choose so it's you know it's targeted -- example actually we just had a customer write into us.
With a really -- -- case she had gone to her best friend's wedding.
-- to twenty photos of the wedding.
AM on the drive home I hope she wasn't driving but on the drive home she actually made a mosaic in the car owner iPhone ordered it.
And senate to her friend.
Okay it's not easy.
OK -- -- but made it interesting choice of two names you call yourself mix book which clearly conjured up FaceBook.
And then you gave the product to the name mosaic which was the very first web browser that preceded Netscape -- came to a smear -- Illinois.
Do you think that is an asset for you multiply tried to sell this company to FaceBook which is -- what you're trying to do.
Well we're not trying to -- the company FaceBook.
But having two brands is interesting thing you know you've got mixed book on the one end of the spectrum we created -- book to be the best experience.
For making a very customized book if you wanna make something that's very personal the -- wants to make a book about her wedding she wants to customize a little details and put things exactly the way that she wants them.
-- is designed for different -- case it's designed to be fast and spontaneous is designed for the everyday moments for the quick trip to the -- a trip to the beach.
The taking photos funny photo of your best friend's wedding -- fast and we wanted that.
-- you've had 275 million photos uploaded that to how many users have downloaded the sap.
So into the -- traction the -- -- the new launch -- three weeks ago an attraction has been phenomenal.
Night that he did number basic.
A number you know we don't we don't rely download thought -- that case you're out of here sir good bye thanks for being let us and Google phone.
