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Welcome back and happy early Halloween lots of people are gonna be -- it is celebrating -- eight billion dollar record breaking.
Halloween holiday this -- and of course -- -- not till Wednesday but we're spending about eighty bucks each time candy.
And -- -- and most of that is gong to be spent by adults on adults.
I've got some candy over here.
But I -- I -- to call this candy kiss I hear it's pretty healthy.
I've tasted already it's pretty good and that brings -- out to Boston where we have the -- names behind this candy.
Joining us at a nine guests and to -- runner.
-- -- this is your idea -- not.
Yeah yeah -- It all started.
A few years ago after Halloween my dad and I have a little laugh a little skirmish.
-- took about half of my candy.
And he said you know and again you know on the latest candies that he would say nag -- if you're totally around a minute I'm -- -- prove you wrong side.
-- -- did some research -- my favorite candies and and I found out that he was actually right -- there is so much a game in Japanese candies and that's really where the idea stemmed from.
When you say you found out there was so much sugar would it what does that mean how much what did you find out -- gory details.
-- wasn't only this figure was like all that -- he had enough artificial flavors and colors and it's just the whole mix of those things that.
They created such an unhealthy can be.
OK so you hooked up with.
Adam and that's -- unreal candy came into bank.
Yet that's one we really we really started raking my brother.
My brother help us -- -- and -- know about my brother is never would've happened.
-- Adams -- tell me about your your journey incidents.
Basically spotted one one Friday afternoon -- and -- -- from from the king's father Michael -- That would that would disgusting due to the problem that existed in the US.
And try to come up with the -- by solution to that problem we have not.
Not followed by a an amazing conversation on -- satellite.
One and a half our -- -- we we really felt like kindred spirits and so photogenic.
And -- -- -- I mean -- -- candidate on looking at it looks like it's a healthy version of banana hammock in an Eminem it to expire reasons you know butter cup.
Right so what what we did we -- rebounded Chinese have to to discover what it was an American people.
Pull off what do -- laugh about they can be and what -- I like about it and so we went out.
Coming up -- formulations of candy products which represented what the American people love.
But trying to make them the best we possibly could -- removing as much of the bad stuff as possible.
And including as much of the amazing things that you want out of out of whole foods what are the amazing things that we want Adam holt.
Will you want you want -- approaching you want good nutritional value from approximately at the end -- -- but it is still -- -- -- remember these are still.
This is still pleasure of a -- indulgence.
And -- we're removing as much of that bad stuff and and putting them protein thought about reducing as much of the -- as possible.
We're really trying to responsibly -- every one of ingredients and we've seen it.
Sorry yellow one thing or tale about food onto that -- your background.
I think also probably and any -- -- FO velocity goodness.
Within those fifty years of within six different countries have had restaurants in all countries.
But not better quit before his mission and a lot of people a lot of my -- -- to -- to a there was some the greatest -- in the world outside of me.
Why candy why would you economies like this and it's very simple because.
This is a -- -- solution to a problem.
And candy bars the food it doesn't matter if it's if it's candy bar or it's an apple or to Paris there'll -- if you understand those products.
That's that that's the true nature of the through that I do what's called progressive cuisines so it's about.
Looking fat products and making them the best you possibly can through intelligent called.
And making way dear friends and family say now they EU led sexy young age have done such a great -- near the co-founder of a company.
Well you know I have I -- -- to all of my friends and family -- helping me do this.
It's just like one big family on -- company in mission that I'm hearing everybody so -- -- really proud and happy.
-- you must be I just picked up the on the the unreal.
The candy coated chocolates with peanuts on his -- -- back here -- nineteen pieces 200 calories eleven grams of fat.
-- when he carbohydrates.
Three grams of fiber and six grams of protein.
And that's healthy.
That's healthier than through its competitors direct.
OK correct so imagine.
Imagine -- don't -- -- very brief version of the generally well it was about we we all the someone else pops this is that this company is about humanizing foods saw.
At the end of the title first and foremost it had to be delicious because everybody -- And bomb and there's no real clarity had Eminem's renowned gonna have the the chocolate catalyst.
-- just our equities.
Don't wanna wanna put one of the things are gonna -- well is that when assay with a summit about -- it's about respecting each and every one of those ingredients and finding.
And utilizing the best of the best you possibly tens -- -- -- is.
The -- because peanuts -- -- -- -- show.
Are basically the best possible -- -- a you know so we went through about eighteen months of -- -- to find these horrific gross from -- enough.
Mitchell put itself we developed over prohibitive -- -- -- of about two years.
And the colors the colors -- -- drummer for about twelve months where.
We will going -- and -- shy Collins literally every two weeks until we found the absolutely perfect -- of column that that would.
That would excite people.
I have to say honestly it tastes like it doesn't his latest sugar for me or -- funky tasting product it I -- it's a real candy bar tonight.
But slightly different -- not that I'm mark.
Every key parts that's that's probably -- part of the company yeah because.
You happy it's still an indulgent treat we're not telling you.
Instead of eating it anybody got a granola bar because every -- of -- -- -- you can be wishing that you charters paper that kind of obvious is still.
I can be thought but it's the best possible candidate Bob.
Within all of those different ingredients we could possibly come up.
-- how long did it take to put all of this together before you finally started selling products on store shelves.
About two and a half years out loud and when -- it landed BS -- keepers at the stores.
We hit this doors in early years semi mid summer OK and not you know that maybe Adam you wanna take this one house -- been so far good reaction.
Yeah look at Canada everybody loves candy that's that's been -- to determining what once people try this they understand it's not a sacrifice so -- The sales of reflect about.
And this is your peak season -- before Halloween.
-- and finally where we find unrealized -- in my local Dwayne reed and I didn't know you coming on the show I just said this looks interesting I have a lot of bad of the that chocolate covered.
Brought one of one of the key points to note is that we want to be -- Everywhere you find your regular attendee at an exercise price that you find your regular -- -- and everywhere that you mentioned to be a viable candidate we we are.
All right Mars and all the other -- her she's here you come.
Here unreal -- -- cool cool came up with the name unreal.
Well you know.
It just involved and involved you know -- -- gonna be real candy but then everybody else is like a we've got real ingredients right now we've got -- ingredients that's.
That's really where the -- stemmed from.
-- -- hello very.
And fifteen -- -- -- okay good job guys congratulations thanks for sending us some suites of Pierre and happy early Halloween to you guys thank you so much.
Thank you -- -- thank you are it.
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