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Young Guns: Urban Mushroom Farmers

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    The Back to the Roots co-founders started with mushrooms kits—and they are hoping that's just the beginning of their food revolution

  • Duration 3:32
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Who never guessed that this.

-- to bits but wants college students Alejandro of the lads and Nikhil Arora learned during a class lecture at UC Berkeley.

That recycled copy grads could produce gourmet -- -- They -- The fact that you could take away -- growth and on it was new and exciting to us and that was what led us to actually try this out the to -- -- back debates in 2009.

And three years later with 31 employees.

It's obvious that others find the idea equally as exciting.

-- -- grow your own much -- -- is sold for 1995.

And over 2000 retailers nationwide.

So part of the attraction especially for kids is that it won't really fast so this is de -- then.

And by -- have a spread pick up.

I mean this is really what it looks like the guys who are both -- I'd say their partnership has been crucial to the company's growth.

-- believe it or not he didn't know each other prior to starting up.

A professor brought up this totally random fact they can take coffee ways and grow food and specifically -- on it so I went -- Tillman.

Pass or get more information enemies that I honestly don't know anything else like pulled this from a book remain on 1994.

Present -- -- -- and this other kid.

And -- -- Nextel at the same questions that he put us in touch by now.

And -- admit they had no idea how to run a business initially.

They -- they didn't know they wanted to grow the company themselves.

That's why after getting a couple of 100000 dollars in grants.

Including one from whole food.

Both Alex and nick had corporate jobs lined up after school but at the last minute decided to take -- riskier route.

My mom's been a -- -- -- company for about 25 years is software engineer over there and my dad was not working like database management consulting and ended up they like.

1215 years ago -- as an independent consulting company and something about going down that avenue just you know being born you're going to be really create something in.

He'll be creative make your decision to seem so what's so much more -- I moved to the states -- now is eleven years old -- my mom and my brother and I.

Think my -- -- 5000 -- -- pocket and I feel like coming here you know having a really strong accent.

Being in any grant I think as deadly taught that work ethic and how critical and important is that if you.

Really put hard work and you require some higher percent you can make a lot out of you.

These city farmers who -- over 40000.

Pounds of coffee thousands OE.

-- back to the roots profitable but declined to give numbers for the open -- start up.

As for plans ahead -- you want you ignores are preparing to expand their brand later this year.

With different sustainable products and say they hope there initiative -- -- more than -- to business.

That a movement.

For us there was something that really stocks in the fact that.

We could potentially be the brand and the team in the company that connected people the food and back to the roots could stand.

As a way in which you can educate people the fact that you don't need a backyard -- -- -- -- food.

Reporting in New York I'm Christina --