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Amy Rosen on how NTFE is teaching low income students how to create their own businesses
- Duration 8:53
- Date Oct 18, 2012
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Amy Rosen on how NTFE is teaching low income students how to create their own businesses
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I am.
Amy -- Talking about young CEO's the future job creators in this world tell us tell me a little bit about that -- Actually that's Europe yeah profit -- -- -- as stand for the network for teaching entrepreneurship and teach.
Since kids globally all over the world how to create their own businesses and ultimately tries to unlock that entrepreneurial spirit which they all have and I just listening.
To the last segment.
The employment numbers it just makes me think sort of wondered what's the problem that we're solving for.
So the youth unemployment numbers which spike during that you know beginning of the crisis are showing no signs of moving significantly and the teen numbers.
Are the worst and teenagers who -- out looking for jobs.
Are looking for jobs -- -- need them.
Not because they're looking for distraction so at the same time.
This country alone we have more than a million kids close to a million and a half kids dropping -- -- high school.
80% -- -- say because what they're learning in schools not connected to any opportunity for them.
So you know -- -- actually done you -- -- I don't need to interrupt you.
But sometimes recently we're seeing a lot of complaining -- From people who graduated with an associates degree and a two year degree because they're skilled -- is actually technician factory where it's such.
There's -- market for them right now he can't get into two year school without.
-- -- if you know so you have to say yeah they actually they have a ged.
Or a high school the quality even more so to avoid having to have significant remediation.
You actually have to have you know have learned to reason and read at a reasonably high level.
And unless kids actually have a reason to do it so -- -- does is we take kids from -- most at risk circumstances alone.
He can communities -- natural entrepreneurs understand delayed gratification they understand risk.
And -- -- -- -- -- and a -- delayed gratification because of their environment -- -- -- and you know if we can open their -- opportunity to show them what success can look like.
And they just jump added to the return on investment is really high firm.
We we trained teachers in their public schools and to take them through a process of doing business plan and they come out with these phenomenal ideas first of all we just saw some of the ideas yeah outlaw an opportune name recognition for these kids -- tank they're close to the market.
We just brought the top kids from all over the country last year into New York the top thirty -- -- to compete in front a world class entrepreneurs.
And the winner is and as it is a young man -- Vincent from LA -- worked at Best Buy.
And he saw what worked at Best Buy and what didn't work at Best Buy any Sonos opportunity.
To create a company where he just did one thing which is to fix phones.
-- people's iphones 45 minutes eighty bucks you know it's usually the screen it's usually one specific -- -- you don't have to send it off to.
Apple you don't have to you know weight will be at without a phone for a couple years.
It's classic that a young person can actually see this.
He's making money.
You know and and we must currently doing an absolutely it's currently heat -- -- he knows how to get them.
He's stuck you know he's stocking parts he's fixing -- he's training other people to fix them as well he's got a website you know it's a business that's launch.
But mostly what he and and we pop natural entrepreneurs like -- who.
You know and and we've got thousands of them over the last 25 years and actually show what's possible but beyond that would -- and everybody who doesn't have to class begins to see his what opportunity looks like.
They understand why they have to learn to multiply fractions because they want to figure out there are alive or their cost -- -- a one year ahead.
So it's a combination of sort of engaging him.
To stay in school and not make the kind of decisions that you're gonna make that are gonna make it impossible to get that associate degree or get that changed them.
-- at the same time -- gonna have a hundred million new enterprises globally.
Created this year entrepreneurship is -- that drive us out.
That issue that we're facing is an economy and yet.
Somehow and this is not just the US it's every -- else we don't think that we should talk to kids about business creation school it's just.
Historically.
It's an odd phenomena as soon as we connect their learning -- don't really understand it and I don't mean that's an insult and oh absolutely which is why we we actually do it as a teacher training -- because if we don't actually teach teachers what the continent's.
And other way teachers.
Are perfect audience for this because they have Summers off and they create their own small businesses and supplement their -- come so it's you know it's a win win.
You know people are waking up all over all over the globe to sort of how -- you know the.
Issues around.
How to unlock this on to -- -- -- in in you know the next generation coming up because they are going to be an ex CEO's and they are gonna make a difference so they actually have to pitch their business model as well right.
Oh absolutely no it didn't there in the brain signing operation but -- also the chief marketing officers -- the chief financial officers and all that -- we're finding more and more in SOS to business creation process has changed her dramatically you know.
These kids and their classroom can -- is there innovate every kid every young person that takes -- class gets a chance to.
Present their business plan first compete in -- classroom and then regionally and then you know those that are fortunate enough to make it to.
Other nationals -- But in the meantime we find that their peers.
Sort of are the best test of offered you know they they test out opportunity now and they say it -- absolute -- what are some of the other.
-- analysts -- came across some -- the other great ideas that almost one.
So the second place winners where these two Brothers -- phenomenal young boys from Pittsburg.
-- took a family.
A family formula for soothing cream and have produced it and it's called J&J soothing cream and they're out there status it.
Selling and they actually you know went and became -- -- experts.
On how to actually you know get these ingredients together and make these screens.
And and and -- marketing it we have it again person.
Couple years ago went through -- who did.
A product so that African American kids weren't look losing their hair as much and sort of natural hair products Wal-Mart selling them.
I mean there are huge opportunity to third place winner who is also a great a great guy.
Wanted to do and -- is producing wallets.
That our animal cruelty and the bet that don't -- and animals to doing great right.
Aboard and make so they're not whether they made and duct tape and they are so cool they're like checkered their -- there and it's literally because it was immaterial he could afford.
And you know -- didn't involve leather which was his his passion his passion and and he's -- his -- online he's telling him on the streets we have another.
Young woman who won our alumni award this year who is just a rock star and she's had it coming not bilingual and birdies at teaches young kids.
Did adopt them learn other languages through music.
And and she's taking it -- -- from where it's been based in New York now she's taking a worldwide through technology and selling in franchising and just doing a phenomenal job.
So I mean.
These are you know what we find it and people particularly the kids who -- the most at risk.
If you can't you know if you can show them -- opportunity can look like and you can actually empowering them to believe that the world is you know is your oyster they can be and begin to see outside their neighborhoods where you know often their only seeing you know that that.
Different kind of success how do you determine -- does that not matter if the company's successful.
So we don't actually measure success by business creation.
Because and you and totally we think about sort of a third of our kids actually create businesses from these plans.
And and and as we know most first businesses fail around children are busy how to get the ball rolling to get -- engaged in and also today you know to use it as a chance to sort of think about -- name plan their lives because a sad thing as.
Is that so many millions and millions of young people are making decisions like in sixth seventh and eighth grade.
That are gonna make it impossible.
-- for them to ever -- go on forever it to be able to.
Plan a future -- you know what we want every young person to do is understand.
That they are in charge and that they can plan their own success and it's going to be around their passion and their strategies look at involved.
So we you know we work globally we work in twelve different countries our fastest trying to do right now it's China so that we -- -- -- absolutely and and we are working 25 states -- -- go to.
And FT dot com you can see where we -- and what we're doing Amy rose and -- -- banks telling us about these bright young brains and their businesses.
And a wonderfully talented thank you so much thank you 100 Friday go to.