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Best Buy Joins Tablet War

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  • Description

    FBN's Robert Gray on Best Buy's new tablet, the Insignia Flex.

  • Duration 2:20
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All right you can perhaps file this one -- -- -- and -- that they thinking Best -- jumping into the tablet wall with -- insignia -- even the name business but -- this happened already -- controlling the tablet market with.

Google and Amazon right behind so is this the best move for the Best Buy.

From a gray joins us from the -- -- with more Robert.

-- you wonder how they'll try to flex their marketing muscle and a shelf space that could be quite a fight there in Best Buy store selling -- any of these other products.

The question is if they -- -- will they buy -- well -- remains to be seen a tablet market we know is indeed growing if you look at the global tablet sales.

Some 45 million sold in the second quarter according to IDC -- up a third from.

The first quarter up two thirds from the prior year's if you look at those -- numbers vacancy were some robust sales the competition though.

Is -- that you're looking the global tablet market share.

Apple app for -- ipads 68%.

Of that Samsung.

-- comes in number two would just below it 10% Amazon and does so on down to judge -- -- that -- miniscule marketshare really according to IDC.

And you think about it their prices are kind of they would be targeting of reportedly the lower end market here a -- about ten to 39 bucks.

For -- -- level priced at lower prices doesn't equal more revenue we know Best Buy stock.

Really ran up about a decade ago is flat panels really came onto the market look what happened -- flat panel sales.

Collapsed over the past seven years.

Perhaps coincidentally perhaps not best buys stock has done this candidly we have a chart that shows the two -- -- Not a pretty picture for Best -- shareholders the stock down near decade lows so as prices really came down.

Best Buy well BC the stock -- down and of course they are perhaps on the block here as well as a very crowded field out there actually I'd better way.

The list doesn't only include apple you've got surfers from Microsoft be unveiled next week Barnes & Noble Amazon.com.

With smaller formats out there you've got.

The leap frog -- had even Toys 'R' Us is making their own tablet these days.

Not to mention Google and Samsung so he really have -- heated battle IDC sums it up nicely in their report that said there's a risk.

People have too many options from which to choose this holiday season they may default of the market leader apple.

Or just sit this one now back to you and -- interest in -- great thank you we're rolling out aren't tablet sometimes and certain mean you.

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