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Being a Fearless Investor

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    Brandon Steiner, Steiner Sports Marketing CEO, on how to make smart investment choices in sports memorabilia.

  • Duration 3:29
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-- -- -- -- -- Board kid from Brooklyn but managed to create a sports marketing and memorabilia empire which actually included purchasing -- -- Yankee Stadium.

Joining us now winds that -- founder of Steiner sports and -- -- I'm not making this up he got -- he's got since we're investing in -- -- that we gotta talk about the title of the book first gives you said.

Your -- used to -- -- you all the time.

On the book is not typical sports book it's really kind of -- how to that was my mother's favorite line.

When I was younger was -- as -- -- -- have a look at that -- a piece here let's go to go to the end doing the right way.

You know and when -- -- estimate it was boring -- -- kind of person that -- drama mother crazy because she wears a personal -- finance.

Think our mother's new tenant fit out so somehow you go from delivering the newspaper -- you create yourself a little business as a kid and you.

Sponsored the sports memorabilia world had to do that.

I think it goes back to -- -- -- -- when -- talk about delivering newspapers value proposition I was really think about what else.

So are doing all these athlete appearances and pretty well known for better -- seven year run.

I think -- got to go do make more money and just like right back my paper I would sell more papers.

And I think in his GP from Amex was running down a hallway would all the wrong stuff to get signed.

And we did appearance of Roger Staubach -- -- no -- -- sites have next summer -- disappearance and I'll bring the stuff.

That you gave the idea for the sports collectible business as I was doing the appearances are bring this memorabilia with the the athletes -- -- ever for clients leave behind us his boss whatever was.

Due out -- people that are really it -- -- about putting money in stock markets can't make any money.

Can -- make money -- sports memorabilia.

-- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- All that's -- through the roof even trading -- pre 1980 through the roof.

Pretty good investment.

Let's have that -- money out right so we go to like the young guns I mean I did up.

Is it worth find something and you independence.

Autographed baseball gone for 200 bathroom to sit -- as and you say right now.

Worth buying something like fat.

I think it's good value if you -- just can enjoy it I'm not sure it's gonna go as far as appreciation -- -- Kyle -- on frankly.

I I collect a lot of -- -- just -- from a value standpoint I do think it's all gonna go up I think -- the greatest -- of all time.

Here I -- he send my -- FaceBook love actually.

You're -- really nice guy and let me ask you quickly before we got what sports.

Is it basically football but baseball that sell the most I mean is a boxing tentative moment.

And our national image of horse racing a box saying they baseball's biggest because -- -- numbers.

People relate to the numbers -- things actually as of five are normalized -- thousand its hall of fame.

And in the football's pretty strong but it kind of -- to go to the people guys grizzled short.

That's I think they get hurt again UN any photograph duke football hot -- personally or as one of my favorite players of all time obviously that's straight up.

Regarding your friend I'm people pay for it -- because he's one of those guys it seems to be on his way to becoming one of the best global time.

It's awesome tech website.

I Leavitt some website -- branded China not commerce Hyannis -- stock comment.

Thank you hope you enjoy the book I mean really can't say I'm happy that -- you gotta have both I got to say that you did and I -- visited friends and AF yeah.

Friend and great stuff thanks very much -- this --