Fox Business
Expand
Browse All Video
Watch Live

You're watching...

Cinnabon President on Growth

Details

  • Description

    Cinnabon president Kat Cole weighs in on the company's expanding business model.

  • Duration 3:24
  • Date

Clips

Also in this playlist...

Latest Video

Auto-advance: ON

Auto-advance
View All

Transcript

This transcript is automatically generated

Nothing really -- in the state and -- -- -- McCain -- sentiment the end sticky because we got sent a bond famous for its sticky sweet -- about to join the billion dollar club annual sales will soon clear the billion dollar mark for the first time.

But the chance of surprising strategy to get -- there set a bond president pat Cole joins me now for this week's small business big ideas.

Thanks for coming on track now you know set -- -- we have had a breast went on last week owned by the same parent company that puts in a bombing Carville -- right you're also arming the enemy here arming Burger King.

And Taco Bell.

Why is set up shop inside rival fast food chains in citi's going out there hang up your own shingle.

Separately you know some bonds business model for.

The last really the first twenty years has been brick and mortar units in high traffic venues.

But there are only so many malls and a city -- only so many airports in an area and so.

Partnering with other chains that have larger footprints is a way for us to address one of our biggest.

Strategic challenges which is -- people love us and they want us but they can't get us because there's not a mall near them.

And now that we're with these other -- they'll be able to find three.

This episode vons store you know 100% of the -- now when you sell all set up bonds in that side -- talk about our Burger King are you can only 10% of revenue taken yet half.

What -- -- it's a small percentage very much smaller percentage brat when you are and 7000 units 8000 units the math really lives up look at -- got 951 stores told you -- -- thousand by year end.

Half of that is in the US all -- franchise.

What is with the Middle East future.

I just open up the first ever US franchise of any company in Libya have to get in 1982 still -- in Saudi Arabia 24 in Egypt what is going.

People in the Middle East love -- and they love sweets.

And over the last decade they've really come to love western sweet treat chains and we are certainly thinking that.

While that pair that was some kind of obesity practice you might have real synergy there but you're not in China and -- -- that.

China has really one of our last Frontieres were great at the Middle East we're growing like a weed and Russia and central and South America are our big growth markets for us.

In the coming twelve to 24 months but China really needs a dedicated strategy in general they're not as affectionate to suites.

As a culture as these other cultures are so we really want to make sure we get the concept right before we set to really grow in China.

Also you -- like.

Over 20% I think of -- US store for all just in Texas where your next phase of growth come from in the US vs overseas and if in the US where in the US.

Equal amounts internationally and domestically domestically the mid Atlantic and the northeast -- huge growth markets for -- new York New Jersey.

The general Boston area DC Maryland state -- -- a bond there and there's a high concentration of captured traffic venues there so it's perfect -- franchisees.

Internationally Russia will continue to be a huge growth market as -- Latin America okay.

We you know what I wanna thank you for the great -- you've got brought here to date but it related matters someone -- to -- You never eat this stuff do you.

Everyone asked me that.

The mini bonds are just over 300 calories so -- -- -- are so yeah this gorgeous little bond knew how easily people weighs 300 calories -- -- crap every day.

There is more pleasure per calorie in this little -- yeah anything -- you can see there's a good stock index -- -- -- -- per calorie guy I thank you very much for being with us.

Load More