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Gartner Invest Research vice president John Rizzuto weighs in on Nokia's new smartphone.
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-- -- -- Nokia hosting and apple like -- -- this morning announcing its latest Smartphones hit the market surprise -- Microsoft CEO Steve Ballmer.
Claiming that one year from now 400 million devices will be running on -- eight.
Dining -- -- got -- research vice president Gartner in best with much more on the Nokia phone and other tech gadgets hitting the market.
Right in time for the holiday season great see you again John -- we think of Steve Ballmer and his.
When you include the PC market that pretty much in line partners expectation we're expecting about 42425.
Million PCs to be shipped next year 97% market sure you get -- 400 million number in around there so I think it's a reasonable number -- a realistic number but not.
Not.
And -- of the ballpark number if you compare to apple you've got IOS operating system which -- -- explained to me on iPhone and I.
Hats but -- up a whole different operating system that runs the -- so.
And that's part of the strategy with -- Nokia Microsoft found absolutely Microsoft is trying to bring its ecosystem to the fore and at ecosystem is the PC operating system.
So -- developers who write software for the PC operating systems won't work on the Windows Phone.
It's going to work on tablets that are running winning so to cross all three of those spectrums.
If you're -- -- -- -- -- -- the figures and for the apple the opera at the the apple devices all of -- across a discount 400 million is what -- predicting.
Apple to apple which include PCs and there you're you're around a half billion so you're not if you with the IOS devices all things out there by her half a billion.
-- IOS devices may be.
A quarter of billion there so apple owns the market share for most of these all of these things really so let's talk specifically about this -- phone and whether or not it's a good enough product in your view.
To really take on the iPhone and it is it good enough for people -- I think even a Blackberry to switch to it.
Absolutely and I think that's what this -- I don't think -- 900 was a phone that would get people to choose it over -- -- phone.
But it would get people who bought it to be happy with it I think this phone is a phone that it's going to get people into this war.
Get them to look at it and say I want that phone instead of the I've heard has a great camera what else is -- great about it as a location services and mapping service that's -- you know people working on for years they've.
One being implications services and commerce game so that brings some of those proprietary apps accounts such a big thing location service is the enjoyed.
Can this looming a product -- an iPhone killer if you will or we gonna start seeing that high split up and -- a little bit more even -- I think it's gonna work.
I'm more like the Xbox then then Nam you know real home run and when I mean -- there -- they stuck with -- they kept delivering to innovate and over time.
Can very competitive product I think -- we're gonna happen here I don't think -- gonna turn up but.
The market is pretty much consolidating I don't think there's a lot of room for a lot new entrants coming in and if you're not in a market by 2013.
And you're not establish it's going to be difficult.
Yet you're still on board with Microsoft entering into the mobile the mobile device.
Marketplace -- and this strategy up hosting this event date so apple like.
And belief that strategy got high security bomber makes a surprise appearance and -- really trying to be wanna -- apple we're tight right.
Well I don't wanna -- and what the market response to market response to -- response to -- it is a show.
Is it sort of already strategy to apple that will work and help -- get a leg up on -- what what it is at the end of the day -- people -- more.
They're going to use that ecosystem that's going to be the driver enterprises really want to support windows they want to support.
You know a few devices -- they can't quite frankly so that's the real angle it's coming at.
And really gonna depend upon what the ecosystem doesn't at least three parts of the ecosystem that matter -- people -- developing software.
Microsoft itself.
And the hardware vendors over time all three of those are gonna learn how to optimize windows eight come when that happens they'll have very competitive products in the market we -- have to -- John -- -- -- thanks so much for sharing outlook comments thanks --
