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Schultze Asset Management CEO George Schultze on why advertising will help the hedge fund industry.
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Mad men hedge fund managers are looking at advertisements.
To expand the client base thanks to a new law which reverses.
A longstanding ban by the SEC.
Joining me to discuss this is.
Fund manager George -- -- answer thank you for joining us isn't a good idea or bad idea to let hedge funds at the time.
We think it's definitely a great idea it's it opens up free speech and as long overdue and also levels the playing field between investors here.
As -- as investors across.
-- across the world but forgive me for this comparison and I come from a family lawyers I'm not one but I remember when the legal world started to get to advertise and all we saw over these bought all full advertisements -- people I -- been injured in an accident.
-- get -- lot of money.
Will hedge funds be any better.
Well hopefully there well I mean we're not ambulance chasers running hedge funds so that's little bit different comparing with the attorneys that that -- allows the advertisements but.
You know I think I think -- -- a good.
A good marketing campaign will be successful.
At Baltimore fare levels the playing field between -- and other types of managers.
That are more regulated.
And more importantly it'll increase jobs which was the primary reason for the -- for the act you -- increase jobs by if hedge funds cut their fees of what is it 2% usually is too funny model 2% of your assets and and 20% of profit if there is a profit in the -- it has always been so great.
That's true that's true some -- -- so hopefully that'll help.
Drive a bigger boundary between that the great best performing manager isn't transparency.
Vs the ones that aren't able to compete so well.
I'm George souls and we appreciate you joining us I believe the first debts could actually at the airwaves late fall but all the best -- and again thank you for coming on Fox Business.
