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Thousands -- like here we are.
-- well -- -- -- they're under way here athletes -- and -- are not the only ones hoping to win big from the games.
-- major companies also hoping to see some golden returns of course and here's Robert credit market problem.
MR -- you know sort of as a household gas is the best guess you know I would never advise you either way on a stock but -- history would suggest everything about buying Nike as an Olympic play.
Well just do it right.
Let's take a closer look now Mitchell Modell the CEO of -- -- told me that they don't really see a big boost in terms of selling seekers mostly T shirts he says.
-- like the World Cup and have a lot more gear but the stock well Nike right now it's unchanged.
But it has historically done really -- I could -- -- some of the other stocks that are more athletic rated are doing -- kind of a mixed picture here but let's look at Nike.
In particular -- it's been public companies since the same -- of the miracle on ice in the US led boycotted the Moscow Olympics back in 1984.
To look at 2008 here you can see.
The slide here as we -- getting ready go -- of course a global recession.
And the financial crisis it actually underperformed in the Olympics during 2000 today it was the only time actually.
That Nike did not rise.
In the Olympic Games during the two week period when the flame was lit it's being -- tonight at 9:8 PM local time in -- that's 4 PM eastern.
But it could -- since going public back in 1986 of seven summer games down during the Beijing Games.
Has underperformed the S&P five -- only once dollars in 2008 if you're looking for a stock that's historically done well.
And we could take a look now at how they've -- they did their best of their inaugural games back in 1984.
The US gains in LA up 19%.
Atlanta seven point 6% and then lastly take a quick look -- we see how they did the -- -- even the dot com implosion in 2000 guys didn't hold ninety back.
Only deep recession and financial crisis of 2008 and of course there.
Sell the Beijing growth story while a lot of people were doing back -- -- -- really held ninety back.
All right and left the -- selling of the Olympics began.
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