Fox Business
Expand
Browse All Video
Watch Live

You're watching...

Red Robin Brings Style Back to Burgers

Details

  • Description

    Red Robin CEO Stephen Carley weighs in on the casual-dining business.

  • Duration 2:31
  • Date

Clips

Also in this playlist...

Latest Business Leaders

Auto-advance: ON

Auto-advance
View All

Transcript

This transcript is automatically generated

All right thank you and a Red Robin restaurants celebrating ten years on the NASDAQ and with CEO Stephen Carly this morning ringing the opening bell mr.

Carly joins me now.

First -- -- when mr.

on this show thanks for being with us so your stock is also below last October 21 bucks is now 32 -- to get back up that 52 week high of 39 dollars.

What's going well for why this rebounds happen.

Of this we've done a number things of Red Robin to really spur the stock growth with this tough competitive environment and consumers kind of if they're very nervous condition.

We spent a lot of time in the middle of the where we've been more efficient and effective and saved almost three interest points -- three basis points 300 basis points of of expense after -- the actual cost let's talk about demand though you know your average -- -- is about twelve bucks per -- is probably roughly double McDonald's.

Do you see consumers resistant to spending -- of loosening up so.

Consumers are still unbelievably focused on value and affordability.

And a Red Robin we've made a big -- around that that's one of the biggest reasons that gets in the way frequency.

So recently we introduced our -- tavern double.

Which is 69 united product with -- -- to help consumers come in more often and more frequent Red Robin bottomless Fries refills free refills Michelle Obama will be giving -- call.

Now all right and and durable market especially the the the pricing birders can kind of flood got a lot of lesser guys coming after it now right like five guys that are we'll -- a lot of casual diners with burgers on their -- we've got five guys -- so that puts the pressure on Red -- to be even smarter.

We spent more money on research and -- the last year than we have in the previous twenty.

And that's told us where we're winning and we're we're losing.

And affordability and value was a focus force hence this -- Deborah double and that's 699 price point.

You get bottles Fries and then she get bottles broccoli to.

Right do you ever think you know how can -- -- fried chicken.

Switched at KFC to get rid of the fragment ticket.

Everything about taken burger is out of your name I mean is there now kind of politically incorrect suspicion of murder is a -- Dennis -- has never been hotter as you can tell by everybody come in this -- I've got to.

Bumper sticker on my office -- -- -- if you're not open and a better burger concept.

So were taken our -- authority back is with his -- -- double for another buck you can style it up with.

Two pieces of bacon bacon a -- Brett with a pick up version you can style it up -- taken some trends and flavors.

-- across America with ghost pepper right so have you had plans for a -- bacon Sunday the way when your rivals at the lower and the market's been doing not yet.

But -- in that we we may be look at it okay they -- national -- thank you very much you -- appreciate your being.

Load More