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Mark let's bring in Chris Constantine also with the riverfront investment group he's got skin in the apple game at big supporter of apple -- I want to ask first about the news that did come out of the coverage of -- that this new air book is.
Does as a whole bunch of new bells and whistles that are fun make it a better better product is senator but it cost anywhere from 2100 I don't know 2500 depending on what you have been it.
Why buy one of these when you could essentially get an iPad that does.
Basically what that the MacBook does for half the price.
Let's say it's a really good question I mean I think you have two different sets of ABC's -- to two completely different sets of users.
For software developer and -- just doesn't have enough horsepower really.
To do that the kind of things that he or she may want that to do for a more casual user like myself -- I personally find in any given day -- work I use my iPad did you research.
Actually as much if not more than I use my PC.
And so I think it's really aimed at two different markets.
I'd I do you think you bring up an interesting point which is over time I believe that tablets are gonna become more and more powerful look active act and feel more and more like peek at what like -- desktop computers and over time we'll probably cannibalize some of the yet the PC market I think that's already happening actually.
You mentioned Chris that the the tablet market but at the same time there's a lot of buzz today about line about the operating system but that.
System is still more suited for the MacBook and again is out and our correspondent -- -- to the MacBook Pro coming out more than 2000 dollars but a lot of excitement about -- so.
-- and that's the direction an apple leads to movement to get to that thousand dollars you're looking for per share or do you think it's gonna be more -- tablet BI have fun and we didn't get an ITV today by the.
Sure -- I think it's going to be a number of things I mean the Trojan horse is the fact that that Apple's only company in the world it's actually growing their normal computer sales double digits.
Everyone else is really really struggling so even though there's a level of cannibalization happening they're also taking a lot of share from the traditional PC manufacturers.
So that's one leg of the growth story but.
What the really exciting thing for me long term is what I think they're gonna be able to it to do in emerging markets with the I found and also just in general.
Potential that exists with I'm getting more and more of -- of the -- consumer what we say consumer living room wallet.
Where that consumer's entertainment a portion that consumer's entertainment budget I think that's really where the next big leg of growth for Apple's gonna -- and it's not.
Particular to one specific.
Device it's really about the ecosystem that Apple's bill because all their products.
I think Adam Shapiro is still with a -- us Adam have you heard any thing at.
We're we've been talking about the apple TV about whether they have actually begun to manufacture the product in China.
Now there was no discussion of apple TV whatsoever here but what they did but the -- -- saying about.
The ecosystem -- -- talk about apple airplay and essentially you can hook up your MacBook Pro.
To your television at home but depending how you want to do that you do it through airplay can do it.
Through -- HDMI and you can then watched.
TV programming that is only online you could watch it.
That way but everything seems to be moving in that direction and that was one of the things -- picked -- upon.
We hit the red the -- -- display Syria now being more involved in all of this I have to do is a serial wanna do this that it's taken care of and that seems to be the direction -- movement.
Chris really -- Pattinson -- -- today.
Well I wasn't there so I'm not sure you may when asked Adam -- In general I've been impressed with his demeanor in the times he's presented I think he's a very capable operator.
What you can certainly going -- -- Matt Chris -- take a look at his.
Speeches from today and of course there are out of touch bug bit like hello that -- all out there because -- -- Adam Shapiro guys thank you very much.