Also in this playlist...
This transcript is automatically generated
Mark and that's pretty good way to wrap up markets now on a Friday which is what we're gonna do for this hour with our next -- who traded in there.
Careers in fashion private equity to take a chance on a kind of a sweeter business idea if you will -- when -- and Sophie LaFontaine the co founders of Georgetown cupcake.
They're here with us -- -- Fox Business exclusive -- ladies didn't one -- you gave up private equity -- And certain enter capital -- capital partners and my sister compassionate -- -- -- start -- cupcake business why you first what we've we've vote.
Both base grandmother grandmother Houston Greece and found -- cartels head.
Speaking with her and said one -- we're gonna open a bakery we are just too scared to do it.
And filing in 2000 sentencing you know what what are we afraid of you know let's do it and -- -- very scary to quit -- jobs we just took the plunge and went -- for the crisis kind of and you -- kind of in the middle yeah we started a business -- things are getting ugly -- exactly is that it was a difficult to kind of today to -- take up plunger.
He really was you know who it was hard for us because you can get being blown out but we have this -- open this bakery and you know we panelist on equity read painted the walls ourselves -- -- so because they installed the same extent.
-- it was a lot of hard work but we weren't deterred.
Like cupcake I seems like an idiotic questions -- civil obviously -- gives people love them but why not.
You because you mentioned bakery but then you know it's that it could mean more more these days there cupcake stores for lack of a better term supposed to be -- -- Why the obsession with cupcakes and country.
I think copies have a lot of things going for them there a dessert that it has visual appeal with their decorated in a certain way that you look at you can't help but smile.
There's that accessibility and it's a small individual serving and you know their affordable people end times -- times are tough you can still poured a -- K that's from -- -- -- some people would go I gotta love you guys have any comments on the economy he can tell anything about it from here.
Tell your business we.
They haven't been affected by the recession we started you know we have aligned on the block and we still do -- our location and our -- he's given in New York City now at but it's because as an accessible and affordable.
Luxury item and it's a gourmet cupcake we use the best ingredients and it's only 275.
That is just be probably gonna party whatever grab a few it is afternoon -- pretty much set you're -- popularity -- -- -- put your cupcakes.
It's kind of done this kind of interesting model T think -- like it or did would you ever think you're gonna do that the TLC it.
Actually a funny story we had a a customer -- who came in as -- a pretty because of the television producer we had no idea.
The kind of stop the chaos of running a bakery a mother works in the decree as well they saw the line and he thought it make it -- television -- any film there.
We know at the time so that they had taken the footage to still see.
The elected -- picked up you know proceed in the end you never thought -- goodness I have -- and it shows fantastic -- to share experience.
With other people -- hands -- business -- -- so many letters and emails from people especially women across the country saying you know I -- wanted to quit my day job in -- large company and be an entrepreneur and it's nice to share their experiences tonight's episode that you saw some clips from when I was from our opening her New -- -- some kind of get to see was we like to find the building -- -- -- and build though.
-- tonight on TLC and Catherine Sophia thank you very much -- feel that it didn't see you guys and job.
More coming up here fox this is on this news.
Filter by section