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Pepsi Teams with Twitter

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  • Description

    FBN's Dennis Kneale on Pepsi launching a campaign with Twitter to push video and free songs.

  • Duration 2:10
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-- -- But guess what -- and Pepsi announcing today that they are working in harmony for a musical relationship -- -- covering the story and joins us now Dennis sounds interest and yet you know smack in the middle above the -- -- Clinton -- the next that's the next big thing and -- -- -- we Twitter right has got this Pepsi -- the biggest.

Sponsorship they've done.

It's a live for now campaign is gonna let Pepsi fans.

Download songs and videos by the Pepsi Twitter page or something FaceBook might have liked to -- you have -- -- is gonna staging impromptu pop up concert to small venues starting late next month.

And the gigs again be streamed live via the Pepsi page and Twitter users -- say -- song choices so very much an interactive thing on LA they used Twitter.

Two until lunch truck you know super great -- -- today we will be on this corner -- you know and neither do with concerts family audiences around but it then as we noted that 900 million own -- not -- on FaceBook web 240 million.

On Twitter where they each right a 140 character okay notes yeah.

It worked great because like I mean you -- Twitter as a feed same thing I don't -- anyone know what's on the side of it.

I don't even news I read from whenever and and -- move on.

So far they've got a 140 million annual revenue from advertising that's about a dollar per user per year -- about five bucks per user per year and but it's a lot of resistance -- one and forty Google search gas -- clicked on.

On -- on the FaceBook won in 2000 display ads gets clicked on the one thing in -- favour though.

There are now three or fifty million tweets every day but there are something alive -- got a number here a 1000000001 point six billion searches.

Every day on Twitter if you're searching and you an ad comes up -- -- we're -- -- -- -- that's in a might be have a better clickthrough rate that could -- area be sensitive but it will go public.

Blatant now based on what happened to FaceBook you can I think that they're getting a hold off frankly I think -- our memories and hopes that it -- and we'll forget the FaceBook disappointment.

With that socks are still back up suddenly all will be forgiven.

I'm very true at Tennessee and a few months might only limit isn't about coupons one that -- -- exchange.

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