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Bacardi North America President Robert Furniss-Roe on the company’s $2,000 bottle of rum and the outlook for the liquor industry.
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A week but one industry is chugging away and has been for the past five years a liquor industry is expected to see even more growth as demand for premium spirits rise as.
Robert Chris Brown is the Bacardi North American president and he joins us right now this industry really recession proof I hear people say that all the -- you see any movement -- Or trade downs may be cheaper -- Like -- street their movements but generally speaking on our industry is relatively recession proof.
But of course people are responsive to high gas prices -- go out less.
The other thing that -- our industry's confidence I think the one thing that we will need in this country like many other countries right now is confidence.
That's a key indicator -- business the happy people feel.
The more they like little luxuries in life the -- they gotten byproducts like -- but restaurant.
The restaurant business has been always is during -- -- downturn -- that must be huge part of your sales right that is significant part of our sales and we're very glad to see the -- sectors are recovering the latest figures show it.
Up -- to five -- seen as a result of that recovery on your books and we have oil and we're also seeing some recovery and in that area thank goodness is as people start to enjoy themselves little bit that's what we need.
Lighten up America and enjoy got a direct.
Figures irresponsibly it of course.
And as part of this celebration -- is a 150 anniversary.
You have a 2000 dollar bottle of Bromwich have been nice enough to bring with us and I how you're giving to me when this is that when.
Get a -- and another deal is I have to drink get before the young guys so they had seven minute reality I think that's what makes it's so expensive this is an extraordinary both of -- we made it for the Bacardi family and we're privately held company.
It's full of rom -- aged up to twenty years which is equivalent of forty year old Scotch because rom pages twice the speed of -- it's made in the tropics when it's halted and in Scotland places like that where I come from.
So this is just an amazing product has been put together by all of the finally blend -- -- the people who know the secrets of a company they came together in one room.
To create a -- like no other it's out there in very limited quantities.
As well as for the family and what we -- travel -- -- -- by the way 2000 dollars sounds like a lot of money it's all sold out.
It's gone to the that you can't -- him this is well Lou we were talking before about how I would I went on a reporting trip to Cuba.
And I have some great -- -- very nice to us why you remind us that the Carty was Cuba RD QB was of course we have the original -- what Enron come what happens if that country of -- all who dies finally and his brother does in the Communist system changes.
Would you guys go back to Cuba I'm sure under the right circumstances we would very Cuban company in -- -- 8062.
And I'm sure under the right circumstances we'd love to go back when when this a peaceful and democratic Cuba.
What's your favorite spirit that you produce real quick -- as the body anytime of the -- eight with senator on the rocks it's a better than -- sculpture and because harassment.
Well this is gonna hit those seats and so drink up everybody responsibly but drink up and enjoy it must be nice to be in the business we're you make people enjoy -- It's -- -- where and they think the good part of the leisure business that's what it was like to -- Robert furnace road Bacardi North American president thank you very much.
