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What Will Nickelodeon Do if SpongeBob Shrivels?

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  • Description

    FBN's Dennis Kneale on SpongeBob's drop in viewership.

  • Duration 1:43
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I well.

What will Viacom do with Nickelodeon is sponge Bob square pants all gonna shrivel up and go -- -- Hundred -- -- years ago sponge Bob square pants is fine below sea level could he spreads.

Disneyland here -- easy to pick out to.

Yeah exactly how many sponge.

Puns are gonna work in this as -- -- I like Bob square bad floundering in the ratings Wall Street turn out of the good started exciting ratings dropping nearly 30% for sponge Bob among his most faithful viewers pages to do eleventh now among viewers all -- the -- one down 20% and five years down 45% off of -- a couple years ago but still it's over two million viewers per show.

And when sponge Bob is -- the entire Nickelodeon network gets sick to nick ratings down 14% five years and fallen below the two million mark.

Sponge Bob -- -- so citing myriad reasons for this poor performance.

By the poorest performer Nickelodeon runs the show too much it's up to 40% and programming at times.

And mr.

square pants as long in the tooth he's been a hit for thirteen years and Netflix began running the show in September stealing viewers.

From Nickelodeon.

-- Dennis Viacom earnings -- mean we got sponge Bob stumble in how that's gonna affect the company.

-- by -- are really going to be a global affected first quarter earnings per share up 36%.

Revenue growth up only 2% and Nickelodeon that -- contributes 15%.

Of the total earnings at -- -- No word -- along -- -- -- -- causing tension between sponge Bob and his sidekick Patrick the -- but I'm thinking Patrick could start pushing for a bigger role.

Tracey I'm sorry you so very sad thing and -- and that's stupid and don't like.

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