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Riddell Fully Focused on Head Protection

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  • Description

    Riddell President Dan Arment on making helmets better for football players.

  • Duration 2:22
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This transcript is automatically generated

It's gridiron gridlock for the NFL's official -- maker -- dowel and the same time they -- developing technology to improve the safety of players on the field.

They -- being sued by more than a hundred players that can customer related injuries are Jeff Flock is that we -- labs in Rosemont Illinois with more -- -- just heard in the news headlines out -- this continues to be focused the safety of NFL players all players actually we're gonna show you some of the proprietary.

Tests that they do it -- -- to make what really are not only arguably but that -- -- the president who's with us exclusively live on the Fox Business Network here today.

What was just -- -- this week you make -- safest helmets in football well let me put some perspective on this.

Over -- culture of innovation in deep history in the game.

That connection that goes back over -- years gives us incredible.

Opportunity to really.

Bring to market the best products we -- based on rigorous research and testing you've been make in football helmets for a very long time invented the first plastics suspension helmet in history.

And I'll take outlook and over here in the lab but got.

The man who's in charge of -- are do you have what are you doing right here -- right now well this is one of the many test techniques that rebels pioneered over the years this is -- carrier impact test.

It's made to evaluate how well the the helmet a tenuous the force of impact do you test every Helmut that you do in damage he would come over here this is one of the tests that did this city -- unique test that you do out here.

You really on the front lines at this trying to make.

You're the sport as safe as you can possibly make -- absolutely and again I think the the culture of innovation that work that we do to brings -- looks like the rebel 360 which gained the five star rating for Virginia Tech.

Is really important again rigorous research and -- -- show me this last test if you would do if you what do -- seem right -- real quick yours.

A mockery -- comparable one help wanted players striking another -- -- let's see what that looks like.

Wow okay.

Serious stuff out here obviously never before I think -- has there been more focus.

On this sort of thing and this is the company now publicly traded company but we just some EC uniquely here on the Fox Business Network we want to show yeah.

What's going on particularly behind the scenes and I appreciate -- that appreciate very much media access here as our call our Jeff.

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