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Gene Simmons Trying to Rock the Restaurant World
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KISS Frontman Gene Simmons on his new restaurant “Rock & Brews”.
- Duration 5:31
- Date Mar 29, 2012
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KISS Frontman Gene Simmons on his new restaurant “Rock & Brews”.
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-- leaving California Gene Simmons is actually starting one and it is yes they restaurant.
Kiss frontman and rock and roll legend a good friend of this program Gene Simmons joining us now from New Orleans -- welcome back always good to see -- -- Good morning young men -- like that especially.
Now what are you doing you don't wealthy guy what are you doing opening our -- strong in Los Angeles sure there's no money in restaurants -- There is what -- say it will not a restaurant it's already a global brand.
Rock and -- -- indie rock Ambrose BR EWS.
You can go to -- -- -- dot com we are having our grand opening April the third.
It's adjacent to Los Angeles airport and a wonderful city called -- Condo which is very business friendly.
And we are already opening -- week.
Tokyo Nashville -- and verse six in northern California.
In fact were already a global brand even before we've opened.
How's it Saddam is it geared towards -- music all or is it somebody else's -- just music generally.
The positioning -- all brands have to think about that intrinsically because first impressions.
Our last thing.
And that is that it's going to be a rock star experience.
You Stuart Varney may not be able play guitar as well aside do.
And may not be a rock star but we can make you feel like -- so it's the experience of coming in the someplace surrounded by videos great food.
You'll be treated at hand and foot you'll feel like what -- rock -- all about how -- and so it's really an experience.
With great food and most importantly.
Craft Beers are 100.
Craft Beers local microbreweries.
On tap where you can taste which also helps.
Young businesses.
Really get a toehold into the marketplace instead of having to fight the big guys and get into the retail system.
And most important of all we are hiring.
A part of the people -- save this country were coming back that we think that's wonderful energy in not just -- -- -- so far two and a half minute -- which I think is pretty good -- for but that's okay because your producer to over the last time goes on her show your ratings went up but I don't participate in Euro advertising revenue edgy very beautiful very smog -- I get one last question on the rest from business.
What's your line at eight expected average size of check -- us.
Well you know we we don't want to get so crass.
I don't let's talk yes we do.
Yes I know what I'm -- gonna pay for it on Friday at you'll restaurant chain all I see what you mean that there are very competitive prices.
Yeah -- you'll be able to get microbreweries.
Without paying premium prices -- -- the prize for money what if you wrote thinks it'll grow your gold to I'm gonna help you to your own due diligence Stuart Varney.
You go to rock and bruising dot com going to have to do all the due diligence I would be remiss in my inferred reduce -- -- -- myself.
If I didn't raise the issue is that bullet points.
Kiss is going on a two year long world tools Motley -- starting July season line of Gene Simmons family jewels debuts in -- in two months or so.
Where doing of course all sorts of things you don't have enough time on -- show -- right I've got to get to President Obama did you still -- -- you have from you voted for him last time around and I think -- -- expressing a degree of -- malts what's the problem that well I I I am I wanted to be on the right side of history but I also criticized Mitt Romney.
And I was severely.
Disappointed by Rick Perry Governor Perry who looked.
Business friendly and look like -- could put a sentence together but obviously couldn't but I criticize everybody has all United States citizens should.
It's the idea what are you doing it again what you all you're doing it is you positioning yourself to open a restaurant in California.
You're not gonna -- yeah I'm a conservative I'm not gonna vote for Obama know your site I criticized everybody.
Because you cannot get people to come into a restaurant owned by conservative in California so again you know this is this is up more promotions for you -- I will do I will define free you what I have which mirrors the vast majority of what Americans are that is.
That's why sometimes Republicans get in and Democrats get in.
I want all.
Politicians to prove to me.
Why they should be elected so I'm on all sides of the fence I'm of fiscal conservative.
I love our military -- saved my mother from the concentration camps of Nazi Germany -- anybody that doesn't love our military has a problem with me.
I think we're way too lax and our foreign policy.
And so whispering to somebody that you're gonna be nice to them after they get reelected is highly inappropriate and I don't wanna get into that that makes me boiling mad.
To say that you understand the Middle East and have never.
Gone there is.
Is stupidity on the highest level -- -- I am what was I am liberally social.
Fiscally and foreign policy conservative so what does that make me it makes me an American makes -- a restaurant to law in California -- me multi hyphen that sir the most if -- like to fought.
Gene Simmons we really appreciate you being with us today on the best of luck with the restaurant chain could distort it was a pleasure to talk to me.
I thought.
I think you want us and thanks Jamie -- and -- good luck.