Celebrating the New Year in Style
Consumers are buying despite tough economy
- Duration 5:38
- Date Dec 19, 2011
Consumers are buying despite tough economy
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Hinder an uneasy was coming and I if you look numbers on the do it -- -- this belies the web site to go to you it's even years dot -- years -- dot com.
And that -- Miller senior vice president -- Hewitt doesn't tell you which wanna go to I guess so you found this website now you started with -- -- dot com correct.
And then Europe partner Andrew fox had New -- dot com you guys who works exactly and then started buying up every variation -- Which is like -- -- -- 2000.
-- -- New Year's dot com I think for our -- New Year's outcome.
And so if I put that in right now -- -- to you correct and what is the point your site.
We -- -- Year's -- tickets to every event across North America how do you find out about them.
They find us -- -- -- them.
See you -- cracked up part of my other promoters things like that -- planners venue owners hotel owners large corporations.
That are producing New Year's -- events across their menus across North America to this could be leg.
Good evening brunch at bit -- Marriott marquee on New Year's Day.
Sure -- we focus on the actual New Year's -- event more we do have a bunch of brunch parties and.
About thirty years so New Year's Day and -- you after parties as well of course OK so he got all these people -- -- your site.
Yes how do you make money off of this.
For every ticket we charge -- service -- We make commissions on the tickets that we sell for the other vendors and we produce our own events in the most high traffic high revenue -- it's.
So like in -- and -- Times Square.
We need you.
Times Square we've gotten out -- two sides we've got TGI Friday's who got chevys and -- place called the liberty fear.
And so I come to set up -- tickets if it what is again a big gets you anywhere from five to six hours of opening our food.
-- pass entry into the frozen zone in Times Square.
DJ pictures photographs of you and your loved ones whether you're celebrating new years -- -- champagne toast at midnight.
Extended time great time.
What what is it is -- go for these days.
What the tickets range anywhere from fifty dollars on the low -- all the way to 500 dollars for really exclusive ticket.
To a very high Mandarin like what's that what's kind of -- -- well if you paid 500 dollars you'd be able to see.
Inside -- two sides there's a glass window that is direct inside view.
Of the ball drop really 500 dollars I think you'll know it isn't only exclusive to sixty people.
-- that yes that we sold out about a month ago did you then yeah.
OK so people are making their plans they come to -- website so -- what happens in the off season.
We have other businesses and other holidays and you do this far holidays throughout the year absolutely no.
Nonsense it comes -- come to what I was Valentine's Day dot com on Valentine's dot com okay I am -- Can get different events experiences.
Whether it's a singles party and its shred your ex right war it's a -- event that that's -- chocolate tasting and champagne.
And then people are shown up for this.
A lot of people would expect the did you seat or have you seen any difference in the responses to this New Year's -- slash New -- this new years is up.
About 15% across the board with -- prices are higher.
The events are bigger.
And it just New York City is experiencing a resurgence of tourists that are coming to new York and booking -- Is that -- that predominate up -- dominating client.
A tourist yes absolutely so I'm not real dollars not my nominal.
-- are definitely going out that they purchase tickets after Christmas they make their plans last minute right -- general it's the tourists were traveling from Australia.
24 hour flight they're gonna need to make a decision.
Ahead of time as to where they're gonna stay where they're gonna eat.
And what they're gonna get to those are the people that you're catering to really people that don't have kids now and the notion that you're seeing you know it's funny -- most -- isn't isn't.
Better sense walking around city this year.
This time vs last year.
And -- my dismal last year and there's a little -- give us some -- -- better out there you're seeing on that I agree with that I think people are ready to celebrate not ready to come back in droves especially to the best party in the world for New Year's.
-- -- -- -- obviously for you seem to have everything.
OK so you have a ticket business.
Do you do you do events through families as well is it just -- well just -- an -- no no actually not on two sides is a family event.
So you can bring your kids you can bring your grandmother you can sit down next to the Barack Obama table.
And and -- you get some bottles of champagne but if you have kids -- sparkling -- That is really cute.
OK so I can go to.
New Year's dot com New Year's -- dot com -- would have any -- outcome -- that's an idea about how nice.
-- the next comic coming up that you give the next biggest holiday is saint Patrick's that.
This year just like you here's Saint Patrick's Day is on -- Saturday.
A -- sell it being on Saturday it's going to be.
A lot more people going -- does it make a difference so I mean improved was added that it eat and it is generally -- the -- -- and does -- matter like for New -- and does it matter when it.
False -- tourists when they're traveling the trying to travel for more than a short time period so if they only have two or three days off it limits them.
No win New Year's Eve is on a Saturday I feel like the capacity to to just take more vacation time is there.
And more people are coming.
Legacy cattlemen Newsday let's accept any Miller senior vice president of New Year's dot com New Year's Eve dot com check them out.
And -- -- -- -- -- -- plans the last minute maybe there's some of YouTube I certainly have no idea what I'm doing but that's.