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Adobe CEO and President Shantanu Narayen on how the company managed to report better-than-expected earnings for the fourth-quarter, and what's ahead f...
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App Store.
We'll Research in Motion not the only company reporting results last night on the flip -- -- posting better than expected earnings in shares that are surging more than 6% today.
I sat down with the CEO of the company sent in in a Ryan and asked him what drove the company -- -- quarter take a listen.
-- it was actually a great quarter across the board we are transforming the company to focus on -- large business opportunities digital media which is the business of making convent.
And digital marketing which is the business of managing all of fat content and both of those explosive got -- did really well for us.
What are the big news items of 2011.
For you is the restructuring of your business to focus on marketing as well as digital media you cut jobs and you.
Actually projected that revenue growth would slow ever so slightly are you confident that -- -- is now.
On the right track on the right track for growth in 2012 and beyond.
We think so when you think about what's happening in digital media where they -- game manufacturer like easing or MTV who wants to do music bar.
Somebody like WIRED Magazine.
You absolutely need Adobe -- to have you made called a fat content and and that's seen explosive growth.
And on the digital marketing side underlying infrastructure of the web.
Unless you can may show what's happening on line you are operating blind and so our focus on digital marketing Libby both.
-- 700 million dollars SaaS business I think positions us -- for the future.
Another big headline out of Adobe -- this year was the acquisition spree that you went on to further your lead and creative software also in different arena -- Is -- shopping spree over for you guys.
I think we have the core right now off what we need to women both digital media as well as a digital marketing.
-- right we made some very strategic acquisitions the most recent deal which was.
Efficient front DO which helps people really.
Optimize their marketing span across channels whether that be social on FaceBook or whether that be -- -- through boom goes.
And so we now think we have the core platform to enable people to optimize their marketing spend and now it's a matter of executing against our strategy.
You know sent to be so much had been made of the flash wars between -- -- apple now you're deciding to support html five.
Now going into a key and critical area at that Google supports and Google is involved did.
The ad buying and other associated businesses.
Any concerns about competing in clashing -- it's an important partner.
As you point out -- Barney Google is actually a great -- -- we look -- -- very closely on android.
And in terms of the technology that we provide in digital marketing.
We will -- market -- but market is then.
I use Google as a channel on which they're going to increasingly used their ad dollars and then marketing span and so.
You know we send billions of dollars to move those as a result of -- technology platform so I think it's a win win for both of -- Our thanks to -- in in Orion Adobe CEO and president at different program.
Also come there are lot.
