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Toys “R” Us CEO Gerald Storch on the outlook for holiday shopping and the latest toys this season.
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Keep up -- the heavy online retail competition.
This season for the very first time.
-- -- eyes open last night early at 9 o'clock.
It's also offering free shipping on all web orders over 49 bucks.
Here to talk about the retail rush is Toys 'R' Us CEO Jerry Stuart's and -- Do you seeing out there using this is a great season for -- discounts and for shopping or is that worsened last year.
Well it's a simple formula here we saw last night long lines before this Europe and -- people were looking for two thinks they're looking for the hot toys the hot products.
It's good enough they're gonna come -- wait in line.
Secondly are looking for deals Black Friday is all about deals so hot toys plus hot deals equals long lines when you open on Black Friday.
So did you guys offer better deals at -- -- -- last night vs online -- the same deals in the stores.
And on line.
We're big believers that the ultimate winners in the -- battle will be the -- channel retailers who have both -- -- -- mortar.
And a great website to address dot com is one of the ten largest web sites during the shopping season.
And it's been without -- longest lasting web sites of any kind so it's a great website.
But you know linked to store so for example we combine -- pick up in the store.
You can you can find out what's what what we're list -- where the to a -- -- you can go there you can go in the store and or something you have a -- -- so that's the way the future.
-- you're -- legend I mean you've been at this for twenty years used to help run target.
And I'm later biggest fans I think that you are so Smart -- you pick you picked up -- -- -- BC toys he picked up FAO Schwarz.
It -- they babies.
So what the question is is people are always worried in this country -- consumer sentiment is it really as bad as.
Analyst percent.
Well -- consumers need to be lured to shop.
And if the products good enough they'll wait in line you suddenly like the -- -- they'll wait in line for products like this kid what are we have here -- -- semi best sellers one of the hottest -- for the last couple of months has been this.
This silly here while only two dollars -- -- -- -- And you can bending Arabic -- a lot of fun to walk on to earnings.
Now just the last few days this is arrived on the scene it's lonely too little it's a little sister furthest on Larry and it's just flying off the -- people -- it.
You have something -- employs -- -- for boys we have the trash back.
And where did you live -- -- -- -- trashing discussing garbage we have -- saying the toy industry governor comes to boys gross is good.
I don't really -- but you can pretend like you're doing their awful cute -- -- all kinds of -- -- and monsters and characters in the collect tomorrow and could it's at any price when you want because you get two for 299.
Review by this truck for thirteen 99 write it -- whatever you want to Jerry doesn't make a difference to your -- to your bottom line they opened at 9 o'clock last night.
What we respond to the customers want and it's a matter of choice -- we opened at 10 o'clock at night.
It was one was -- -- things we've ever done people just loved it because they say look we've we've had our Thanksgiving we've watched football we bought some more football we're on the football.
Let's go shopping we what do you make of the -- -- -- Black Friday movement you know I was on the -- earlier in and you know essentially.
Have occupied Black Friday I -- half of the shopping that goes on is on the -- what are you gonna do next occupied people's front lawns and what do you make of that movement.
I confuses me Ali knows there are hundreds of people in line out front of our stores all over the -- and -- by Black Friday I think it's gonna be effective.
Well Black Friday is about half over now.
And so -- their long lines and and and crowds and all the stores you just saw that your own.
And you're on camera there are so you know we love our customers we want to provide lots options for them.
They're shopping out there it's it's not even noon yet on Black Friday is still a long way to go.
Americans -- have a negative reaction to the -- Black Friday movement extension of Occupy Wall Street.
I mean this is occupied main street it's what I -- to -- -- what I'm focused on this hermit crab.
This is fantastic yeah diplomatic yeah.
One offense this crap is awesome what little thing you look at the crap because they're pretty crabby in the Occupy Wall Street movement with -- -- -- -- a we do it right great service -- -- to it's our customers all the way to Christmas this is why you run one of the most successful companies in the world because of diplomatic getting 200.
But what -- they think they could get in trouble right Terry.
Well you know.
It's not about trouble or not trouble it's about the toys at the end of the day.
We're re teller the issue is do we saw something you'll want is at a great price if it is -- -- what was your favorite -- grown up.
My favorite -- growing up was actually some public -- board which was aboard the complain about a hundred games.
You play chess on a checkers uniform of from a building you like -- and Smart and -- -- -- -- minor little.
It was a great -- at the time arts and you shop online -- do you go to the store I do both just like most people would you like to do.
I do both it depends on what I wanna do I want to reel -- -- full experience and see -- available I go to the stark is a picture can't really.
You know can't really describe feeling what we're feeling when tried on you wanna take a look at a two what I understand -- -- -- new.
And you know it's really kind of a celebration -- -- -- store right now on Black Friday did see lots of people having fun.
-- years ago they used to say no one wants to shop in the store anymore because it's so so unpleasant.
I think that's a bunch of in a bunch of baloney.
There's a shopping is dies for recreation America people love shopping yes I -- -- us what we do -- money work hard everyday -- we have to go to the store and buy stuff we make a -- -- torture terrific thank you so it's your time really.
